Showing 1 - 10 of 23
Levelling the e-commerce playing field
Business, Suchit Leesa-nguansuk, Published on 14/02/2026
» The Trade Competition Commission of Thailand (TCCT) has issued new guidelines for the Trade Competition Act of 2017, expected to be published in the Royal Gazette next month, aiming to curb unfair trade practices and prevent monopolistic behaviour in multi-sided platform businesses, with a focus on e-commerce.
Association revises digital spending forecast to 5% growth
Suchit Leesa-nguansuk, Published on 14/08/2025
» The Digital Advertising Association Thailand (DAAT) has revised its total spending forecast for this year to 5% growth, valued at 33 billion baht, down from a 10% gain due to ongoing uncertainties and the economic downturn.
AI in the cloud creates new security challenges
Suchit Leesa-nguansuk, Published on 06/08/2025
» The rapid adoption of artificial intelligence (AI) is intensifying cloud security risks, making it vital for businesses to have strategies to protect AI in the cloud, says an Israeli cybersecurity firm.
Influencer boom raises eyebrows regarding social impact
Business, Suchit Leesa-nguansuk, Published on 06/03/2024
» The rapid rise of influencer-based marketing is fuelling the local creator economy, but also raising concerns about negative effects on society.
Ad spending in 2023 to grow by only 2.5%
Business, Suchit Leesa-nguansuk, Published on 30/08/2023
» Media spending in 2023 is expected to grow by only 2.5%, lower than the previous forecast of 5% growth, as advertisers tighten their budgets amid lower consumer purchasing power, according to leading creative agency Media Intelligence.
How to manage a cat-and-mouse game
Business, Suchit Leesa-nguansuk, Published on 10/04/2023
» Law enforcement alone is inadequate for Thailand to effectively deal with rampant cyber-risks. The country also needs other key elements in place to plug loopholes, according to IT officials.
Uneven recovery hinders sector's growth
Business, Suchit Leesa-nguansuk, Published on 19/10/2022
» Thailand's e-commerce is expected to post US$23 billion in gross merchandise value (GMV) this year, up 18% year-on-year, but the growth is much smaller than the previous year, weighed down by economic headwinds, according to a new survey by Facebook parent firm Meta and consultancy Bain & Company.
Twitter sale could pique brands
Business, Suchit Leesa-nguansuk, Published on 03/05/2022
» The prospective purchase of Twitter by billionaire Elon Musk, who has vowed to protect freedom of speech on the social media platform, could draw more engagement from young people, giving brands greater opportunities to tap the group, say marketing and media pundits.
Organisations urged to level up cybersecurity defences
Business, Suchit Leesa-nguansuk, Published on 23/03/2022
» Cybersecurity firms have urged organisations to improve their defences as the prospect rises of a surge of cyber-attacks as part of the Ukraine-Russia conflict.
Dealing with the dark side
Business, Suchit Leesa-nguansuk, Published on 03/03/2022
» Faster internet connections and emerging online technology are a boon for many children who are able to gain new knowledge and can easily interact with others around the globe, but this online exposure can also give rise to child abuse, bullying and exploitation to an alarming degree.