Showing 1 - 10 of 157
AI boom drives tech investment surge
Business, Suchit Leesa-nguansuk, Published on 13/03/2026
» IT spending in Thailand is expected to reach almost 1.1 trillion baht in 2026, up 8.36% year-on-year, thanks to artificial intelligence (AI) infrastructure investment, according to the latest forecast by business tech and insight firm Gartner.
Traditional media stages 2026 comeback
Business, Suchit Leesa-nguansuk, Published on 25/02/2026
» Thailand's media industry spending is expected to grow by 1.7% in 2026 to reach 87.3 billion baht, as brands shift from short-term performance marketing towards a more balanced, structurally driven growth strategy, according to media agency Media Intelligence Group (MI Group).
Tech to transform rice farming
Business, Suchit Leesa-nguansuk, Published on 19/11/2025
» Thailand's rice industry is undergoing a transformation as the National Electronics and Computer Technology Center (Nectec) applies artificial intelligence (AI) and computer vision technology to reduce risks from unpredictable environments, allowing for a precision farming approach.
Thai digital sector expected to grow to B3tn by 2027
Business, Suchit Leesa-nguansuk, Published on 10/09/2025
» Thailand's digital industry is expected to be worth 3 trillion baht by 2027, up from a projected 2.69 trillion baht this year.
Economic pessimism high in Thailand
Business, Suchit Leesa-nguansuk, Published on 10/09/2025
» Within Asia-Pacific, Thailand stands out for a high level of economic pessimism and financial strain, with 71% of survey respondents suggesting the economy is struggling.
Fortinet pinpoints cybersecurity trends
Business, Suchit Leesa-nguansuk, Published on 21/08/2025
» Unified security platforms, agentic artificial intelligence (AI)-powered security systems and post-quantum cryptography are the current cybersecurity trends, according to Supakorn Kungpisdan, the new country manager of Fortinet Thailand.
Association revises digital spending forecast to 5% growth
Suchit Leesa-nguansuk, Published on 14/08/2025
» The Digital Advertising Association Thailand (DAAT) has revised its total spending forecast for this year to 5% growth, valued at 33 billion baht, down from a 10% gain due to ongoing uncertainties and the economic downturn.
Thai ad spending growth forecast trimmed
Business, Suchit Leesa-nguansuk, Published on 31/07/2025
» Local ad and marketing spending this year is expected to expand only 1.5%, reaching 87 billion baht, according to digital media agency Media Intelligence Group (MI).
Eateries hit by plunging sales, rising costs
Business, Suchit Leesa-nguansuk, Published on 22/07/2025
» The Thai restaurant industry is facing significant headwinds in the current economic climate, with many businesses reporting a substantial drop in revenue amid increasing operational costs.
Thailand urged to make move into smart production
Business, Suchit Leesa-nguansuk, Published on 19/06/2025
» Thailand must accelerate its transformation towards Industry 4.0, from traditional manufacturing to a regional hub for smart production, to remain globally competitive through the integration of artificial intelligence (AI), semiconductors, and photonics technology, according to a leading manufacturer of optical and photonic products.