Showing 1 - 10 of 154
Traditional media stages 2026 comeback
Business, Suchit Leesa-nguansuk, Published on 25/02/2026
» Thailand's media industry spending is expected to grow by 1.7% in 2026 to reach 87.3 billion baht, as brands shift from short-term performance marketing towards a more balanced, structurally driven growth strategy, according to media agency Media Intelligence Group (MI Group).
Report declares Thai digital economy still robust
Business, Suchit Leesa-nguansuk, Published on 27/11/2025
» Despite macroeconomic headwinds, weak domestic consumption and rising household debt, Thailand’s digital economy remains resilient.
TikTok targets app marketers in bid to accelerate growth
Business, Suchit Leesa-nguansuk, Published on 03/11/2025
» TikTok is helping app marketers move beyond simple download metrics to achieve real business outcomes, turning user acquisition into measurable transactions and long-term growth.
Online sellers hit by large increases in fees
Business, Suchit Leesa-nguansuk, Published on 30/09/2025
» Shopee, Lazada and TikTok Shop have all raised their sales transaction fees and introduced additional service charges, leading to higher costs for merchants.
Five pillars for the digital economy
Suchit Leesa-nguansuk, Published on 01/08/2025
» Thailand must reinforce five strategic pillars — technology, SME participation, digital skills and talent, financial inclusion and innovation, and cybersecurity and data governance — to secure long-term, sustainable growth in its digital economy, according to Maneerut Anulomsombut, chief executive of Sea (Thailand).
Specialists urge revamp of state procurement process
Business, Suchit Leesa-nguansuk, Published on 04/07/2025
» Technical experts have urged an overhaul of the bidder qualification criteria for government auctions to prevent registration system collapses for state projects with a massive amount of registrants.
Grab looks to AI to generate new features
Business, Suchit Leesa-nguansuk, Published on 09/04/2025
» Grab, a leading super-app in Southeast Asia, has embraced generative artificial intelligence (GenAI) and agentic AI to offer new features as a growth strategy.
TikTok, National Innovation Agency to promote innovation content
Business, Suchit Leesa-nguansuk, Published on 11/02/2025
» TikTok has joined hands with the National Innovation Agency (NIA) to build a greater number of "innovation communicators" to deliver science and innovation content to a mass audience.
Pinktech ecosystem aims for economic, social impact
Business, Suchit Leesa-nguansuk, Published on 12/12/2024
» Addressing LGBTQIA2S+ discrimination could open new business opportunities that increase GDP by up to 1.47%, worth US$7.6 billion, according to the Thailand PinkTech Ecosystem Report 2024.
LazTravel posts hefty growth each quarter
Business, Suchit Leesa-nguansuk, Published on 28/11/2024
» LazTravel, the travel booking service of Lazada, has seen bookings grow by double digits each quarter since launching in late 2023, according to the company.