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BUSINESS

E-commerce sovereignty picks up with Pantip Mall

Business, Suchit Leesa-nguansuk, Published on 16/03/2026

» Thailand has begun to explore the concept of local e-commerce sovereignty with the debut of Pantip Mall e-marketplace, as regulators and local e-commerce veterans share growing concerns over the dominance of foreign platforms.

BUSINESS

Thailand's smartphone market likely to face contraction

Business, Suchit Leesa-nguansuk, Published on 10/03/2026

» Thailand's smartphone market is likely to contract amid economic uncertainty, the Middle East conflict and rising memory component costs, according to Thai Samsung Electronics Co.

BUSINESS

E-commerce growth eases as brands rethink operating models

Business, Suchit Leesa-nguansuk, Published on 22/01/2026

» Thailand's e-commerce market is projected to post normalised growth this year, expanding by 7% to reach 1.15 trillion baht as the maturing landscape is characterised by heightened complexity and fierce competition.

BUSINESS

Google Thailand sets out plan to focus on AI

Business, Suchit Leesa-nguansuk, Published on 09/12/2025

» The new head of Google Thailand has unveiled a strategic blueprint centred on artificial intelligence (AI) integration, continued investment in its infrastructure and upskill programmes, and empowering small and medium-sized enterprises (SMEs) to become global exporters.

BUSINESS

Google launches AI initiative in Thailand

Business, Suchit Leesa-nguansuk, Published on 27/11/2025

» Google Cloud has launched the PanyaThAI flagship transformation programme to fast‑track Thailand's adoption of agentic artificial intelligence (AI) to drive the AI economy.

BUSINESS

Lazada joins YouTube scheme

Business, Suchit Leesa-nguansuk, Published on 08/11/2025

» YouTube has extended its shopping affiliate programme in Thailand to cover Lazada, fuelling the nation's thriving video commerce landscape.

BUSINESS

Mad Unicorn out to win Thai brands a global presence

Business, Suchit Leesa-nguansuk, Published on 25/09/2025

» Komsan Lee, founder of Flash Group, Thailand's first unicorn company, has set his sights on bringing Thai brands to the global stage through his new business Mad Unicorn.

BUSINESS

OpenAI unveils GPT-5, its most advanced AI model yet

Business, Suchit Leesa-nguansuk, Published on 08/08/2025

» OpenAI has launched GPT-5, its latest and most powerful artificial intelligence model, marking a major milestone in the company’s pursuit of Artificial General Intelligence (AGI). The model is now available to all ChatGPT users, including those on the free tier, and through its API for developers and businesses.

BUSINESS

State earns weak marks for messaging during tension

Business, Suchit Leesa-nguansuk, Published on 31/07/2025

» Social media platforms in Thailand recorded 2.6 million messages in July about Thailand-Cambodia border tensions, with Facebook, YouTube and X, formerly called Twitter, the top three channels. 

BUSINESS

AI key to revamping disaster management

Business, Suchit Leesa-nguansuk, Published on 09/07/2025

» Dual-use infrastructure, artificial intelligence (AI)-powered risk analysis, and community empowerment are the key components needed to drive disaster resilience in an era of mounting climate uncertainty.