Showing 1 - 10 of 11
YouTube targets Southeast Asia as viewer numbers spike
Suchit Leesa-nguansuk, Published on 05/06/2025
» YouTube says it has a strong growth trajectory in Southeast Asia, with 7,600 channels in the region claiming at least 1 million subscribers each.
Meta rolls out new AI-driven ad tools
Business, Suchit Leesa-nguansuk, Published on 07/02/2025
» Meta is introducing new ad tools driven by artificial intelligence (AI) to serve strong demand.
Facebook targets young adults for growth
Business, Suchit Leesa-nguansuk, Published on 26/07/2024
» Meta's Facebook has focused on deepening engagement with young adults, connecting with the next generation of social consumers, and increasing creators' monetisation.
Meta touts ability to monetise content
Business, Suchit Leesa-nguansuk, Published on 10/11/2023
» Meta, the parent company of Facebook and Instagram, is building a content creator economy and unlocking creative commerce opportunities in Thailand.
Meta banking on AI to optimise returns
Business, Suchit Leesa-nguansuk, Published on 23/08/2023
» Meta Thailand is capitalising on artificial intelligence (AI) to optimise return on investment for advertisers and businesses amid tough economic conditions, while also focusing on Reels, its short video clip service which competes with TikTok.
Meta unit touts hybrid shopping experience
Business, Suchit Leesa-nguansuk, Published on 10/05/2023
» Facebook Thailand advises brands to leverage new technologies in augmented reality (AR) and video to provide consumers with a hybrid shopping experience, according to Prae Dumrongmongcolgul, country director at Facebook Thailand.
Study notes slight dip in Thai internet usage
Business, Suchit Leesa-nguansuk, Published on 16/02/2023
» Local internet users spent less time on the internet and social media and made less purchases online as life returns to normal after the pandemic, according to the "Digital 2023: Thailand" study.
Sellers unfazed as Facebook scraps live shopping feature
Business, Suchit Leesa-nguansuk, Published on 09/08/2022
» A decision by Facebook to scrap its live shopping feature in October is unlikely to take a heavy toll on e-commerce in Thailand where sellers have not significantly counted on this function for their sales, according to industry pundits.
Meta touts metaverse as single biggest opportunity
Business, Suchit Leesa-nguansuk, Published on 06/12/2021
» Meta, formerly known as Facebook, has emphasised the metaverse will be a big opportunity for modern business in the years to come.
Facebook video boom lures firms
Business, Suchit Leesa-nguansuk, Published on 20/11/2021
» With 70% of Thais viewing videos on Facebook's Watch feature every month, businesses are being encouraged to tap the market and get creators and publishers involved, according to the platform's rebranded parent company Meta.