Showing 1 - 7 of 7
Meta, Shopee roll out new feature in Thailand
Business, Suchit Leesa-nguansuk, Published on 13/06/2024
» Meta has integrated shopping features within its messenger service and collaborated with e-marketplace Shopee to use Shopee's merchant product catalogues for Messenger to help Shopee merchants close sales on multiple platforms.
Meta banking on AI to optimise returns
Business, Suchit Leesa-nguansuk, Published on 23/08/2023
» Meta Thailand is capitalising on artificial intelligence (AI) to optimise return on investment for advertisers and businesses amid tough economic conditions, while also focusing on Reels, its short video clip service which competes with TikTok.
Leading by example
Business, Suchit Leesa-nguansuk, Published on 27/06/2023
» Female leaders in digital and cybersecurity companies share their views with the Bangkok Post on the rise of women in the technology industry, including how they motivate their teams and facilitate the career advancement of female talent.
Meta unit touts hybrid shopping experience
Business, Suchit Leesa-nguansuk, Published on 10/05/2023
» Facebook Thailand advises brands to leverage new technologies in augmented reality (AR) and video to provide consumers with a hybrid shopping experience, according to Prae Dumrongmongcolgul, country director at Facebook Thailand.
Study notes slight dip in Thai internet usage
Business, Suchit Leesa-nguansuk, Published on 16/02/2023
» Local internet users spent less time on the internet and social media and made less purchases online as life returns to normal after the pandemic, according to the "Digital 2023: Thailand" study.
Uneven recovery hinders sector's growth
Business, Suchit Leesa-nguansuk, Published on 19/10/2022
» Thailand's e-commerce is expected to post US$23 billion in gross merchandise value (GMV) this year, up 18% year-on-year, but the growth is much smaller than the previous year, weighed down by economic headwinds, according to a new survey by Facebook parent firm Meta and consultancy Bain & Company.
Facebook, Line bet on social commerce
Business, Suchit Leesa-nguansuk, Published on 15/07/2021
» Social media giants Line and Facebook are ramping up efforts to attract merchants and offer new features to boost shopping experiences in order to drive growth in the country's burgeoning social commerce market, valued at 160 billion baht.