Showing 1 - 10 of 37
Shopee and Meta partner on tool suite
Business, Suchit Leesa-nguansuk, Published on 24/10/2025
» Leading e-commerce platform Shopee has teamed up with Meta on a new suite of tools that make it easier for people to discover products on Facebook and purchase them directly through Shopee.
Savvy execs riff on CEO branding strategies
Business, Suchit Leesa-nguansuk, Published on 20/10/2025
» In the digital era, a number of well-known chief executives are breaking free from the conference room to capitalise on social media, seeking to brand themselves, talk to customers and build fan communities to strengthen their businesses.
Live streaming sales change the game
Suchit Leesa-nguansuk, Published on 16/10/2025
» Live commerce in Thailand has ushered in a new era, marked by a high value of sales transactions within a short period, similar to the landscape in China.
Synnex targets booming cloud market for growth
Business, Suchit Leesa-nguansuk, Published on 25/03/2025
» SET-listed IT product distributor Synnex (Thailand) is investing 100 million baht this year in its business development, in a bid to become a total business solution provider by 2027.
Thai vendors keen on expanding into China
Business, Suchit Leesa-nguansuk, Published on 05/11/2024
» Creating a corporate identity, testing products among Chinese consumers and utilising online marketing channels on e-marketplaces are among the crucial factors for expanding Thai products into the Chinese market, according to the Thai E-Commerce Association.
Line Man Wongnai unveils marketing push
Business, Suchit Leesa-nguansuk, Published on 04/10/2024
» Online food delivery platform Line Man Wongnai is spending 300 million baht on its largest marketing campaign in three years in a push to expand its user base, aiming to become the market leader in terms of revenue.
US platforms ramp up the competition
Business, Suchit Leesa-nguansuk, Published on 25/09/2024
» US social media platforms are expanding their presence in Thailand's e-commerce sector to compete with the dominant players from China.
Providing a link to China for local firms
Business, Suchit Leesa-nguansuk, Published on 25/05/2024
» Digital marketer DigiLink Thailand, helmed by chief executive Phanavika Limpabandhu, has ambitions to become a partner of Thai entrepreneurs seeking to tap the vast Chinese market.
YouTube sees spike in short video views
Business, Suchit Leesa-nguansuk, Published on 04/04/2024
» Average daily views for the video format YouTube Shorts grew by more than 130% year-on-year in Southeast Asia as of July 2023, says Niharika Kapoor, Asia-Pacific lead for Shorts scaled partnerships.
Shopee puts live sales as its key to growth
Business, Suchit Leesa-nguansuk, Published on 28/03/2024
» E-marketplace Shopee has set an ambitious target to grow beyond e-commerce by offering upgraded services, in a bid to compete with the fast-growing TikTok Shop in live-stream sales.