Showing 1 - 10 of 295
Thai telecom firms woo creators
Business, Suchit Leesa-nguansuk, Published on 27/12/2025
» Telecom operators are stepping up efforts to capture future customers with the launch of hubs at Siam Square.
Line pivots to new role in digital economy
Business, Suchit Leesa-nguansuk, Published on 01/12/2025
» Line Thailand is charting a bold new course by launching mini programs and agentic artificial intelligence (AI) assistants, aiming to reshape the country's digital economy under its new chief executive.
Google launches AI initiative in Thailand
Business, Suchit Leesa-nguansuk, Published on 27/11/2025
» Google Cloud has launched the PanyaThAI flagship transformation programme to fast‑track Thailand's adoption of agentic artificial intelligence (AI) to drive the AI economy.
Thailand at the forefront of social commerce trend
Business, Suchit Leesa-nguansuk, Published on 13/11/2025
» Thailand continues to be a global leader in social commerce, with platforms such as TikTok, Facebook and Instagram heavily utilised for live-selling, product discovery, and driving e-commerce transactions.
Centre calls on entrepreneurs to develop core competencies
Business, Suchit Leesa-nguansuk, Published on 12/11/2025
» The University of the Thai Chamber of Commerce's (UTCC) Competitiveness Center is calling on Thai entrepreneurs to build core competencies to ensure sustainable growth and adapt to the rapidly evolving platform economy structure.
Lazada joins YouTube scheme
Business, Suchit Leesa-nguansuk, Published on 08/11/2025
» YouTube has extended its shopping affiliate programme in Thailand to cover Lazada, fuelling the nation's thriving video commerce landscape.
TikTok targets app marketers in bid to accelerate growth
Business, Suchit Leesa-nguansuk, Published on 03/11/2025
» TikTok is helping app marketers move beyond simple download metrics to achieve real business outcomes, turning user acquisition into measurable transactions and long-term growth.
Shopee and Meta partner on tool suite
Business, Suchit Leesa-nguansuk, Published on 24/10/2025
» Leading e-commerce platform Shopee has teamed up with Meta on a new suite of tools that make it easier for people to discover products on Facebook and purchase them directly through Shopee.
Lalamove aims to boost cost efficiency of SMEs
Business, Suchit Leesa-nguansuk, Published on 21/10/2025
» Lalamove, the Hong Kong-based on-demand delivery platform, has sharpened its focus on small and medium-sized enterprises (SMEs) in Thailand, with the aim of improving their cost efficiency.
Savvy execs riff on CEO branding strategies
Business, Suchit Leesa-nguansuk, Published on 20/10/2025
» In the digital era, a number of well-known chief executives are breaking free from the conference room to capitalise on social media, seeking to brand themselves, talk to customers and build fan communities to strengthen their businesses.