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BUSINESS

Thai firms urged to adopt AI in data transformation

Business, Suchit Leesa-nguansuk, Published on 12/02/2026

» NetApp, an intelligent data infrastructure company, has outlined its vision to help organisations overcome data challenges and accelerate their artificial intelligence (AI) innovation with greater scalability, security and cost efficiency.

BUSINESS

New government's IT policies may lift sector by 6%

Business, Suchit Leesa-nguansuk, Published on 11/02/2026

» If the incoming coalition government implements its IT policies as pledged during the campaign, it should increase revenue growth of system integrator and data centre businesses by 5.8% year-on-year to 260 billion baht this year, says Krungthai Compass, a research unit under Krungthai Bank.

BUSINESS

Digital tech seen key under new government

Business, Suchit Leesa-nguansuk, Published on 10/02/2026

» The public sector under the new government is expected to accelerate the adoption of cloud and artificial intelligence (AI) technology to bridge its legacy bureaucratic systems with advanced digital technology.

BUSINESS

Jaymart, Singer eye larger slice of B100bn smartphone market

Business, Suchit Leesa-nguansuk, Published on 30/01/2026

» Despite economic headwinds, Jaymart Mobile Co Ltd has continued to expand its branch network to increase coverage, while Singer Thailand is placing greater emphasis on smartphone loans, with both aiming to grow their share of Thailand's 100-billion-baht smartphone market.

BUSINESS

Parties tout digital tech in poll campaigns

Business, Suchit Leesa-nguansuk, Published on 20/01/2026

» As many political parties' election campaigns highlight the use of digital technologies such as artificial intelligence (AI) to help revitalise Thailand, IT pundits suggest that such populist AI policies should be implemented carefully and that more needs to be done to ensure the country's sustainable digital future.

BUSINESS

Initiative offers Line 'Safety Check'

Business, Suchit Leesa-nguansuk, Published on 18/12/2025

» The Digital Economy and Society (DES) Ministry has joined hands with four government agencies and Line (Thailand) on disaster notification efforts, offering a "Safety Check" feature on the application.

BUSINESS

CP AXTRA launches logistics partnership with CJ Logistics

Business, Suchit Leesa-nguansuk, Published on 03/12/2025

» CP AXTRA Plc has forged a strategic partnership with CJ Logistics to strengthen its leadership in Thailand's retail supply chain.

BUSINESS

Line pivots to new role in digital economy

Business, Suchit Leesa-nguansuk, Published on 01/12/2025

» Line Thailand is charting a bold new course by launching mini programs and agentic artificial intelligence (AI) assistants, aiming to reshape the country's digital economy under its new chief executive.

BUSINESS

Thailand at the forefront of social commerce trend

Business, Suchit Leesa-nguansuk, Published on 13/11/2025

» Thailand continues to be a global leader in social commerce, with platforms such as TikTok, Facebook and Instagram heavily utilised for live-selling, product discovery, and driving e-commerce transactions.

BUSINESS

Line Man Wongnai banks on co-pay lift

Business, Suchit Leesa-nguansuk, Published on 05/11/2025

» Online food delivery platform Line Man Wongnai has high hopes for the "Khon La Khrueng Plus" co-payment scheme to attract millions of new users, increasing its sales by 20-30%.