Showing 1 - 10 of 16
Thai telecom firms woo creators
Business, Suchit Leesa-nguansuk, Published on 27/12/2025
» Telecom operators are stepping up efforts to capture future customers with the launch of hubs at Siam Square.
Acer, Butterbear team up for laptop
Business, Suchit Leesa-nguansuk, Published on 10/07/2025
» Acer Computer has teamed up with Butterbear, a famous Thai mascot, to launch a limited edition laptop appealing to a younger local audience.
Online worlds offer gateway to youth
Business, Suchit Leesa-nguansuk, Published on 12/05/2025
» Brands are capitalising on online gaming and virtual worlds to tap Gen Z and Gen Alpha markets in what is dubbed the attention economy.
Grab eyes higher revenue from specific groups
Business, Suchit Leesa-nguansuk, Published on 19/03/2025
» Grab Thailand wants to expand its revenue growth among Gen Alpha and Baby Boomers, according to the super-app.
Srettha's departure to dent ad spending
Business, Suchit Leesa-nguansuk, Published on 15/08/2024
» Thailand's media spending is expected to contract this year, following the Constitutional Court's removal of Prime Minister Srettha Thavisin from office on Wednesday.
Thailand continues search for tech talent
Business, Suchit Leesa-nguansuk, Published on 13/08/2024
» Thailand can become a home for global tech talent by leveraging its geopolitical advantages, natural resources, and designing policies to attract young workers, according to executives.
HP banking on AI for innovation, growth
Business, Suchit Leesa-nguansuk, Published on 04/08/2023
» Artificial intelligence (AI) will bring new experiences to PC users with greater personalisation and increased productivity as it will act like a personal assistant, which will stimulate new consumer demand in the PC market next year, says leading global technology firm HP Inc.
Siemens touts sustainable farming, manufacturing
Business, Suchit Leesa-nguansuk, Published on 11/07/2023
» Digitisation and automation are empowering agriculture and manufacturing towards sustainability and greater operational efficiency, according to technology giant Siemens.
Marketing set to be transformed by rapid digital disruption
Business, Suchit Leesa-nguansuk, Published on 07/07/2023
» Rapid changes from digital disruption coupled with altered consumer behaviour has resulted in shifts in consumer expectations as the Marketing 6.0 era unfolds, which includes multiverse marketing.
Creating a Thai language AI tool
Business, Suchit Leesa-nguansuk, Published on 08/05/2023
» Thai artificial intelligence (AI) engineers from public and private organisations have teamed up to develop a Thai-language generative AI-powered chatbot, expected to benefit several sectors from education to business.