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Search Result for “Advertising”

Showing 1 - 10 of 214

BUSINESS

Line Man Wongnai postpones SET listing

Business, Suchit Leesa-nguansuk, Published on 11/12/2025

» Line Man Wongnai is to postpone its plan to list shares on the Stock Exchange of Thailand (SET) this year due to unfavourable market conditions.

BUSINESS

Line pivots to new role in digital economy

Business, Suchit Leesa-nguansuk, Published on 01/12/2025

» Line Thailand is charting a bold new course by launching mini programs and agentic artificial intelligence (AI) assistants, aiming to reshape the country's digital economy under its new chief executive.

BUSINESS

Centre calls on entrepreneurs to develop core competencies

Business, Suchit Leesa-nguansuk, Published on 12/11/2025

» The University of the Thai Chamber of Commerce's (UTCC) Competitiveness Center is calling on Thai entrepreneurs to build core competencies to ensure sustainable growth and adapt to the rapidly evolving platform economy structure.

BUSINESS

TikTok targets app marketers in bid to accelerate growth

Business, Suchit Leesa-nguansuk, Published on 03/11/2025

» TikTok is helping app marketers move beyond simple download metrics to achieve real business outcomes, turning user acquisition into measurable transactions and long-term growth.

BUSINESS

Sectors focus on same-day delivery

Business, Suchit Leesa-nguansuk, Published on 09/10/2025

» Same-day delivery has become the latest battleground for both competitive e-commerce and express delivery sectors.

BUSINESS

Online sellers hit by large increases in fees

Business, Suchit Leesa-nguansuk, Published on 30/09/2025

» Shopee, Lazada and TikTok Shop have all raised their sales transaction fees and introduced additional service charges, leading to higher costs for merchants.

BUSINESS

Online complaints surge by 20% as threats spread

Business, Suchit Leesa-nguansuk, Published on 18/09/2025

» The Electronic Transactions Development Agency (Etda) has reported a sharp rise in online complaints during the first eight months of 2025, with more than 27,000 cases filed, an increase of 20.1% year-on-year.

BUSINESS

Gogolook becoming a scam prevention firm

Business, Suchit Leesa-nguansuk, Published on 12/09/2025

» Gogolook, the developer of anti-scam application Whoscall, is undergoing a transformation from a scam detection company to a scam prevention firm.

LIFE

Association revises digital spending forecast to 5% growth

Suchit Leesa-nguansuk, Published on 14/08/2025

» The Digital Advertising Association Thailand (DAAT) has revised its total spending forecast for this year to 5% growth, valued at 33 billion baht, down from a 10% gain due to ongoing uncertainties and the economic downturn.

BUSINESS

Thai ad spending growth forecast trimmed

Business, Suchit Leesa-nguansuk, Published on 31/07/2025

» Local ad and marketing spending this year is expected to expand only 1.5%, reaching 87 billion baht, according to digital media agency Media Intelligence Group (MI).