Showing 1 - 10 of 75
Traditional media stages 2026 comeback
Business, Suchit Leesa-nguansuk, Published on 25/02/2026
» Thailand's media industry spending is expected to grow by 1.7% in 2026 to reach 87.3 billion baht, as brands shift from short-term performance marketing towards a more balanced, structurally driven growth strategy, according to media agency Media Intelligence Group (MI Group).
Green logistics hub unveiled
Business, Suchit Leesa-nguansuk, Published on 15/10/2025
» DHL Supply Chain Thailand has invested 1.39 billion baht (€35 million) to set up the Bangna Sustainable Logistics Center, the first DHL supply chain facility worldwide to be fully powered by renewable energy from on-site solar systems.
Association revises digital spending forecast to 5% growth
Suchit Leesa-nguansuk, Published on 14/08/2025
» The Digital Advertising Association Thailand (DAAT) has revised its total spending forecast for this year to 5% growth, valued at 33 billion baht, down from a 10% gain due to ongoing uncertainties and the economic downturn.
Infineon, TESA to create new AI platform
Business, Suchit Leesa-nguansuk, Published on 16/07/2025
» Infineon Technologies, a global leader in semiconductor solutions, has signed a memorandum of understanding (MoU) with the Thai Embedded Systems Association (TESA) to establish a National Secure Artificial Intelligence of Things (AIoT) platform.
Thailand urged to make move into smart production
Business, Suchit Leesa-nguansuk, Published on 19/06/2025
» Thailand must accelerate its transformation towards Industry 4.0, from traditional manufacturing to a regional hub for smart production, to remain globally competitive through the integration of artificial intelligence (AI), semiconductors, and photonics technology, according to a leading manufacturer of optical and photonic products.
Innovation system key to driving growth
Business, Suchit Leesa-nguansuk, Published on 04/06/2025
» Thailand should build a strong innovation ecosystem that can quickly yield outcomes, creating a new engine of economic growth, say executives and scholars.
Lower growth in Thai ad spending predicted
Suchit Leesa-nguansuk, Published on 07/05/2025
» The digital media agency Media Intelligence Group (MI) has revised down its growth forecast for advertising and marketing spending in Thailand this year to 2.2%, representing 87.6 billion baht in total spending, from an earlier projection of 4.5% growth, citing unfavourable economic conditions.
Digital ad spending in Thailand to rise 10%
Suchit Leesa-nguansuk, Published on 27/03/2025
» Thai online ad spending this year is forecast to grow 10% to 35 billion baht, based on a gradual rebound of the local economy and intense competition in the digital sector, according to the Digital Advertising Association (Thailand) or DAAT.
Red Hat unit sees AI as new engine of growth
Business, Suchit Leesa-nguansuk, Published on 14/03/2025
» Red Hat Thailand, the local operating unit of the global open source firm, expects artificial intelligence (AI) to be its new growth engine, enabling organisations to deploy generative AI on a cost-effective basis.
DHL strategy backs nation's hub ambition
Business, Suchit Leesa-nguansuk, Published on 05/03/2025
» DHL, a leading global logistics firm, has outlined its "strategy 2030" for Thailand by targeting electric vehicle (EV) manufacturing and spare parts service bases, and cross-border e-commerce, with a focus on its global supply chain diversification.