Showing 1 - 10 of 22
Lazada joins YouTube scheme
Business, Suchit Leesa-nguansuk, Published on 08/11/2025
» YouTube has extended its shopping affiliate programme in Thailand to cover Lazada, fuelling the nation's thriving video commerce landscape.
Lazada's youngest homegrown chief sets out growth vision to drive Thailand's digital economy
Business, Suchit Leesa-nguansuk, Published on 26/08/2024
» As the new chief executive of major e-marketplace operator Lazada Thailand, Varitha Kiatpinyochai, 32, is the company's youngest homegrown chief executive and the first woman to take the helm.
Lazada committed to 'mega' campaigns
Business, Suchit Leesa-nguansuk, Published on 04/11/2022
» E-commerce platform Lazada is committed to investing in its "mega shopping campaigns" to stimulate purchases amid economic headwinds, while pursuing offline entertainment activities to engage with high-spending groups, particularly Gen Z.
Alibaba tools help vendors cash in on 11:11 festival
Business, Suchit Leesa-nguansuk, Published on 27/10/2022
» Chinese e-commerce giant Alibaba Group Holding has vowed to support merchants with the necessary tools to help them succeed in its 11.11 global shopping festival, which was officially launched yesterday.
11.11 shopping fest a major success in Thailand
Business, Suchit Leesa-nguansuk, Published on 13/11/2021
» Major e-commerce players Lazada, Shopee and JD Central saw significant growth in transactions at their 11.11 shopping festival this year, driven by new digital customers and heavy promotions to stimulate spending.
Lazada sees hefty customer surge
Business, Suchit Leesa-nguansuk, Published on 30/10/2021
» Driven by the pandemic, e-commerce pioneer Lazada saw the number of shoppers surge 1.5 times from 2020 to 2021 and sales orders double while retaining the leading position in the segment with more than 30 million active users per month.
Alibaba festival hones in on value, sustainability
Business, Suchit Leesa-nguansuk, Published on 28/10/2021
» Chinese e-commerce pioneer Alibaba Group has pledged to focus more on sustainable and inclusive elements in its 11.11 Global Shopping Festival as part of its efforts to drive positive changes to the society.
Shopee preps 9.9 sale festival
Business, Suchit Leesa-nguansuk, Published on 20/08/2021
» Shopee, a major e-marketplace in Asean, is ramping up a marketing strategy to broaden its customer base beyond youngsters to boost sales through the platform amid a sluggish economy.
Lazada makes moves to invigorate sales
Business, Suchit Leesa-nguansuk, Published on 17/02/2021
» E-commerce giant Lazada has vowed to amplify its investment in key marketing campaigns and roll out a series of new solutions, including a cross-store platform promotion tool this year to spur customer spending amid the pandemic.
Social media gets splurge season ready
Business, Suchit Leesa-nguansuk, Published on 10/11/2020
» Social media giants Facebook, Instagram and Twitter are gearing up for social commerce, a flourishing 61.9-billion-baht segment in Thailand, for the festive shopping season, starting with the 11.11 mega-sales event.