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BUSINESS

Microsoft backs local AI-driven legal reform

Business, Suchit Leesa-nguansuk, Published on 05/03/2026

» Microsoft is urging Southeast Asian governments to accelerate the adoption of artificial intelligence (AI) through "broad diffusion", warning that emerging economies risk being left behind as the developed world advances rapidly.

BUSINESS

Parties tout digital tech in poll campaigns

Business, Suchit Leesa-nguansuk, Published on 20/01/2026

» As many political parties' election campaigns highlight the use of digital technologies such as artificial intelligence (AI) to help revitalise Thailand, IT pundits suggest that such populist AI policies should be implemented carefully and that more needs to be done to ensure the country's sustainable digital future.

BUSINESS

Lazada joins YouTube scheme

Business, Suchit Leesa-nguansuk, Published on 08/11/2025

» YouTube has extended its shopping affiliate programme in Thailand to cover Lazada, fuelling the nation's thriving video commerce landscape.

BUSINESS

TikTok targets app marketers in bid to accelerate growth

Business, Suchit Leesa-nguansuk, Published on 03/11/2025

» TikTok is helping app marketers move beyond simple download metrics to achieve real business outcomes, turning user acquisition into measurable transactions and long-term growth.

BUSINESS

Bid to spur scam crackdown

Business, Suchit Leesa-nguansuk, Published on 22/10/2025

» The Digital Economy and Society (DES) Ministry will amend the second version of the emergency decree on the prevention and suppression of technology crime to allow Thai authorities to act against suspected sources of cross-border online scams by using white-hat hackers and proactive measures to address scam activities targeting Thailand.

BUSINESS

Live streaming sales change the game

Suchit Leesa-nguansuk, Published on 16/10/2025

» Live commerce in Thailand has ushered in a new era, marked by a high value of sales transactions within a short period, similar to the landscape in China. 

BUSINESS

Call for national e-marketplace

Business, Suchit Leesa-nguansuk, Published on 15/05/2025

» E-commerce leaders are proposing the government establish a national e-marketplace as an alternative for local small and medium-sized enterprises (SMEs) to promote their products and services.

BUSINESS

Line outlines 'life platform' roadmap

Business, Suchit Leesa-nguansuk, Published on 05/03/2025

» Line Thailand has unveiled its new services and technology roadmap in a move to go beyond being a communication platform to become a "life platform".

BUSINESS

Security at core of Microsoft's AI shift

Business, Suchit Leesa-nguansuk, Published on 21/01/2025

» Microsoft is underscoring its "Secure Future Initiative" to prepare for an increasing scale of increasingly high-stakes cyber-attacks amid artifical intelligence (AI) transformation.

BUSINESS

Lazada's youngest homegrown chief sets out growth vision to drive Thailand's digital economy

Business, Suchit Leesa-nguansuk, Published on 26/08/2024

» As the new chief executive of major e-marketplace operator Lazada Thailand, Varitha Kiatpinyochai, 32, is the company's youngest homegrown chief executive and the first woman to take the helm.