Showing 1 - 10 of 127
Traditional media stages 2026 comeback
Business, Suchit Leesa-nguansuk, Published on 25/02/2026
» Thailand's media industry spending is expected to grow by 1.7% in 2026 to reach 87.3 billion baht, as brands shift from short-term performance marketing towards a more balanced, structurally driven growth strategy, according to media agency Media Intelligence Group (MI Group).
Epson eyes growing corporate market
Business, Suchit Leesa-nguansuk, Published on 17/02/2026
» Epson (Thailand) Co Ltd is placing greater emphasis on the corporate customer segment, where demand for document management solutions continues to grow, as part of its strategy to achieve at least 5% growth in the company's 2026 fiscal year.
YouTube Shopping, Shopee tie-up thriving
Business, Suchit Leesa-nguansuk, Published on 21/08/2025
» Thailand's e-commerce sector continues to grow due to intensifying market competition, fuelled by rising video commerce and competition in providing faster delivery times.
Flash touts tech as key to sustainability
Business, Suchit Leesa-nguansuk, Published on 13/08/2025
» Resilience, technology-driven operations and hands-on leadership will be key to Flash Group ensuring sustainability during its post-unicorn era, according to the group's executives.
NCSA boosts cyber defence amid rising border tensions
Suchit Leesa-nguansuk, Published on 24/07/2025
» The National Cyber Security Agency (NCSA) is reinforcing the resilience of critical infrastructure in preparation for potential cyberattacks, while the Electronic Transactions Development Agency (ETDA) has warned against artificial intelligence-generated deepfakes in information warfare—particularly amid escalating tensions at the Thailand-Cambodia border.
YouTube targets Southeast Asia as viewer numbers spike
Suchit Leesa-nguansuk, Published on 05/06/2025
» YouTube says it has a strong growth trajectory in Southeast Asia, with 7,600 channels in the region claiming at least 1 million subscribers each.
Lower growth in Thai ad spending predicted
Suchit Leesa-nguansuk, Published on 07/05/2025
» The digital media agency Media Intelligence Group (MI) has revised down its growth forecast for advertising and marketing spending in Thailand this year to 2.2%, representing 87.6 billion baht in total spending, from an earlier projection of 4.5% growth, citing unfavourable economic conditions.
Line outlines 'life platform' roadmap
Business, Suchit Leesa-nguansuk, Published on 05/03/2025
» Line Thailand has unveiled its new services and technology roadmap in a move to go beyond being a communication platform to become a "life platform".
Ad outlay poised to grow 4.5% in 2025
Business, Suchit Leesa-nguansuk, Published on 05/02/2025
» Marketing spending is projected to grow by 4.5% to more than 92 billion baht this year, driven by the rise of modern commerce, influencers, government stimulus schemes and a strong tourism sector.
Vietnam's OnPoint nets 51% stake in Crea
Business, Suchit Leesa-nguansuk, Published on 18/12/2024
» OnPoint, Vietnam's leading e-commerce enabler, has acquired a 51% shareholding in Crea, one of Thailand's foremost e-commerce enablers, to strengthen its leadership in Southeast Asia.