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BUSINESS

Chat commerce takes off on Line

Business, Suchit Leesa-nguansuk, Published on 11/03/2026

» Line Thailand is seeing rapid uptake of "chat commerce" among small and medium-sized enterprises (SMEs) as businesses seek to diversify sales channels and reduce reliance on e-marketplaces as they raise commission fees.

BUSINESS

Amazon Web Services eyes Thailand as future AI hub

Business, Suchit Leesa-nguansuk, Published on 10/03/2026

» Cloud service provider Amazon Web Services (AWS) Thailand has positioned its local cloud region as a future artificial intelligence (AI) hub, targeting enterprises' rising demand for highly complex, independent "frontier AI agents".

BUSINESS

Thailand's smartphone market likely to face contraction

Business, Suchit Leesa-nguansuk, Published on 10/03/2026

» Thailand's smartphone market is likely to contract amid economic uncertainty, the Middle East conflict and rising memory component costs, according to Thai Samsung Electronics Co.

BUSINESS

INET bets on sovereign cloud with B2.5bn expansion

Business, Suchit Leesa-nguansuk, Published on 05/03/2026

» Internet Thailand Plc (INET), a Thai-owned local cloud and digital platform provider, plans to invest 2.5 billion baht to build its fourth data centre in Thailand to tap enterprises' rising demand for data sovereignty.

BUSINESS

Council seeks to keep Thai digital data safe

Business, Suchit Leesa-nguansuk, Published on 04/03/2026

» Thailand urgently needs to develop digital data sovereignty under Thai jurisdiction, while prioritising the use of more locally developed artificial intelligence (AI) and software, according to the Digital Council of Thailand (DCT).

BUSINESS

Thailand targets global AI hub status

Business, Suchit Leesa-nguansuk, Published on 28/02/2026

» Thailand is uniquely positioned to become a global artificial intelligence (AI) and digital infrastructure hub as it has already attracted a potential 5 gigawatts of data centre capacity, representing hundreds of billions of baht in infrastructure investment, by leveraging its geopolitical neutrality amid rising international tensions, says the Digital Council of Thailand (DCT).

BUSINESS

Prices of new Samsung Galaxy to rise by up to 20% in Thailand

Business, Suchit Leesa-nguansuk, Published on 27/02/2026

» Rising memory component costs have pushed up launch prices for Samsung's latest flagship lineup, with several models in the new Galaxy S26 series debuting up to 20% higher than their Galaxy S25 predecessors in Thailand.

BUSINESS

‘E-nose’ to sniff out air pollution

Business, Suchit Leesa-nguansuk, Published on 19/02/2026

» The persistent threat of PM2.5 air pollution in Thailand has led to the creation of homegrown solutions to mitigate this environmental challenge.

BUSINESS

Levelling the e-commerce playing field

Business, Suchit Leesa-nguansuk, Published on 14/02/2026

» The Trade Competition Commission of Thailand (TCCT) has issued new guidelines for the Trade Competition Act of 2017, expected to be published in the Royal Gazette next month, aiming to curb unfair trade practices and prevent monopolistic behaviour in multi-sided platform businesses, with a focus on e-commerce.

BUSINESS

Digital tech seen key under new government

Business, Suchit Leesa-nguansuk, Published on 10/02/2026

» The public sector under the new government is expected to accelerate the adoption of cloud and artificial intelligence (AI) technology to bridge its legacy bureaucratic systems with advanced digital technology.