Showing 1 - 10 of 14
Survey: IT and digital market projected to increase 13.7%
Business, Sasiwimon Boonruang, Published on 29/01/2019
» The information technology (IT) and digital market in Thailand this year is forecast to be worth 527 billion baht, 13.7% larger than the previous year, according to a study by IMC Institute commissioned by the Digital Economy Promotion Agency (Depa).
PPTV banking on drama, variety
Business, Sasiwimon Boonruang, Published on 23/01/2019
» PPTV, a digital TV station run by Bangkok Media and Broadcasting Co, aims to be a top five digital TV operator this year thanks to its range of drama and variety shows.
MCOT keen on shift to digital platform
Business, Sasiwimon Boonruang, Published on 30/11/2018
» MCOT Plc is shifting from its TV and radio business to the digital platform, with a focus on target audience groups and partners to cope with lower ad spending on traditional media.
From humble beginnings to app pioneer
Business, Sasiwimon Boonruang, Published on 17/11/2018
» Jin-woo Lee, an employee of South Korean search giant Naver Corp, the parent company of Line, was the first person to bring Line messaging to Thailand seven years ago, before the 3G network was even launched in the country. He had come a long way.
Ad spending set to grow 3.5% in 2018
Business, Sasiwimon Boonruang, Published on 16/11/2018
» Ad spending this year is estimated to grow 3.5% to 89.5 billion baht, with out-of-home (OOH) and online recording the highest ad growth of 23% and 21% respectively, says ad service provider Media Intelligence (MI).
Line TV targets mass market via content
Business, Sasiwimon Boonruang, Published on 08/11/2018
» Line TV plans to scale its viewership to the mass market next year by adding new content to strengthen its No.1 position on the online video platform in Thailand.
A home-grown coding toy
Life, Sasiwimon Boonruang, Published on 13/06/2018
» Tassagorn Sirisuwan, 12, first experienced a KidBright digital board when his father's friends brought it to the workshop for kids at his home a few months ago. Since then, the boy has always worked on the board, designing simple computer programs to control home appliances.
Depa eyes Coding Thailand sea change
Business, Sasiwimon Boonruang, Published on 07/06/2018
» The Digital Economy Promotion Agency (Depa), part of the Digital Economy and Society (DE) Ministry, has introduced the "Coding Thailand" project in collaboration with the private sector to encourage Thai youths to develop computational thinking skills.
Plan B gives BNK48 bigger stage
Business, Sasiwimon Boonruang, Published on 25/05/2018
» Thai idol group BNK48 is ready to go abroad this year, following plans by media giant Plan B Media and BNK48 Office, the company that manages the girl group, to synergise their out-of-home (OOH) businesses.
The power of Facebook
Life, Sasiwimon Boonruang, Published on 23/05/2018
» There is much more to Facebook than just a platform showing what people do, eat and where they travel. Facebook also serves as a community for creating positive social impact.