Showing 1 - 7 of 7
Airwaves in the know
News, Nauvarat Suksamran, Published on 07/09/2019
» Tuning in to programmes on the "physical" radio has retained its charm in the digital era in the midst of popular streaming which has taken the broadcast scene by storm.
Will China turn off the Mekong tap?
News, Nauvarat Suksamran, Published on 10/08/2019
» Countries in the lower Mekong basin are watching anxiously to see whether their "big brother" to the north will tackle the growing Mekong River crisis.
Thai Airways in-flight magazines send sales soaring
News, Nauvarat Suksamran, Published on 01/06/2019
» In-flight magazines are typically a cache of merchandise of international products. However, the reading literature in the seat pockets can provide an ideal channel for marketing prized, local products unrivalled in look, quality and prices.
It's easy being green, even in Map Ta Phut
News, Nauvarat Suksamran, Published on 08/09/2018
» News of chemical leaks and pollution caused by industrial plants has tarnished the reputation of the industrial sector. Factories are often demonised as the destroyers of the environment and livelihoods of local people.
It's not just the pretty packaging
News, Nauvarat Suksamran, Published on 12/05/2018
» It may be commonplace to find locally made products wrapped in outdated-looking packages as many villagers still lack flair for product packaging and innovation, despite their importance in marketing and pulling in consumers.
Smart vineyard, finer wine
News, Nauvarat Suksamran, Published on 21/04/2018
» The technology-driven smart farming concept has been adopted by at least one Thai family that has invested in a winery -- a business turf not many Thais have ventured into -- which has raised the impact of their homegrown GranMonte label on the world market.
Mainstream media need to get public on board
News, Nauvarat Suksamran, Published on 01/01/2018
» Trust and credibility are key factors to help mainstream media to survive amid the storm of disruptive technology, experts say.