Showing 1 - 10 of 18
Backing key to growth of character marketing
Business, Kuakul Mornkum, Published on 19/08/2025
» Character marketing has room for growth, as non-human characters can convey messages and are loved by the public, says Vithita Group, a Thai media company.
Minor Food eyes 1,800 new outlets by 2029 as sector booms
Business, Kuakul Mornkum, Published on 08/08/2025
» The Minor Food Group Plc, a restaurant operator in Asia-Pacific, has unveiled a five-year strategy called "Passion for Growth", aiming to operate 4,500 outlets by 2029, up from 2,700 in 2024.
Mahagitsiri family loses round in Nescafe battle
Kuakul Mornkum, Published on 18/07/2025
» The Mahagitsiri family has lost a round in its legal battle with Nestlé, with a court ruling that the original voting rules in their Nescafe joint venture in Thailand must be restored.
Brand value
Business, Kuakul Mornkum, Published on 02/06/2025
» The private sector, particularly shopping malls, has taken significant steps to host various art events and establish open art spaces.
Speciality coffee prospects brewing nicely
Business, Kuakul Mornkum, Published on 23/05/2025
» As consumers become increasingly sophisticated about their cup of Joe, this trend may create opportunities for niche segments such as speciality coffee.
Creating a stir in instant coffee
Business, Kuakul Mornkum, Published on 19/04/2025
» The ongoing legal battle between Nestlé, the Swiss multinational food and drink processing conglomerate, and the Mahagitsiri family -- widely dubbed the "Nescafé godfather" by Thai media -- is causing a stir in Thailand's instant coffee market.
Call to zero in on high-quality tourists
Business, Kuakul Mornkum, Published on 17/04/2025
» Thailand should shift its focus to attracting high-quality travellers, meaning those with high spending power and concern for the environment, according to wellness resorts operator Chiva-Som.
Injunction putting Nescafé supply in Thailand at risk
Kuakul Mornkum, Published on 10/04/2025
» A court’s temporary injunction prohibiting the sale of Nescafé products in Thailand could lead to a potential shortage if the situation persists, according to Tang Ngee Soon Super Store Co, a leading wholesale and retail chain in Udon Thani.
Tops turns to in-house brand
Business, Kuakul Mornkum, Published on 02/04/2025
» Tops, the grocery chain under Central Retail, wants to increase revenue from its own brand product line.
Big C prepares for more store openings in 2025
Business, Kuakul Mornkum, Published on 03/02/2025
» Big C plans to open new branches of hypermarkets and convenience stores despite the challenging economic landscape.