Showing 1 - 10 of 16
Exporting steamy soft power
Business, Kuakul Mornkum, Published on 10/11/2025
» Thailand has established itself as a leading exporter of boys' love (BL) and girls' love (GL) content, which is expanding to reach new audiences across the globe, including Asia, Latin America and Africa.
Department of Special Investigation event addresses piracy fears
Business, Kuakul Mornkum, Published on 24/10/2025
» As the consumption of online content continues to rise and the internet becomes more prominent in everyday life, the Department of Special Investigation (DSI) urges parents to teach their children to respect creative work to prevent copyright infringements.
Government urged to listen to creative sector
Business, Kuakul Mornkum, Published on 22/10/2025
» As the direction of Thailand's creative industry -- better known as soft power -- remains uncertain, an industry source suggests the government listen to professionals from within the industry.
Pundit applauds 'Janey' strategies
Business, Kuakul Mornkum, Published on 18/10/2025
» The record-breaking live-streaming by Ratchanok "Janey" Suwannaket represents a good example of successful digital marketing that follows the "4 A's" of success, which refers to algorithm, attention, all together and audience collaboration, according to a marketing academic.
Samsung sees premium TV segment driving growth
Business, Kuakul Mornkum, Published on 21/05/2025
» South Korean electronics firm Samsung expects the Thai TV market to register modest growth this year.
Call to zero in on high-quality tourists
Business, Kuakul Mornkum, Published on 17/04/2025
» Thailand should shift its focus to attracting high-quality travellers, meaning those with high spending power and concern for the environment, according to wellness resorts operator Chiva-Som.
LG Electronics unit predicts 5% market growth in 2025
Business, Kuakul Mornkum, Published on 31/01/2025
» LG Electronics (Thailand) Co Ltd projects the Thai electrical appliance market to reach 87 billion baht this year, a 5% increase from 82.8 billion baht in 2024.
Sands shift for Thai drama productions
Business, Kuakul Mornkum, Published on 25/11/2024
» TV dramas and series are key creative industry products the Thai government plans to support based on their potential to enhance the country's economic development.
Film, TV industries face shortage of creative talent
Business, Kuakul Mornkum, Published on 25/10/2024
» As the government is striving to promote the creative sector, the industry is facing a shortage of creative talent in the film and series sectors.
GDH chief seeks state support for film industry
Business, Kuakul Mornkum, Published on 14/10/2024
» The future of Thai cinema holds promise, but the industry needs more support from the government to grow, according to GDH, a leading local film company.