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Search Result for “strategic trends”

Showing 1 - 10 of 43

BUSINESS

Commerce minister calls for more agreements

Business, Kuakul Mornkum, Published on 18/02/2026

» Thailand must strengthen its trading position by promoting mutual benefits and pursuing free-trade agreements (FTAs), says Commerce Minister Suphajee Suthumpun.

BUSINESS

Electrical goods sales flat due to stagnant economy

Business, Kuakul Mornkum, Published on 11/02/2026

» The sluggish economy continues to cast a shadow over Thailand's electrical appliance industry this year, though warm weather and the World Cup may propel sales.

BUSINESS

TAT seeks 6.7m Chinese arrivals in 2026

Business, Kuakul Mornkum, Published on 19/12/2025

» The Tourism Authority of Thailand (TAT) aims to restore the Chinese market to 6.7 million arrivals in 2026, rolling out more partnerships to offset a sharp plunge this year, including a letters of intent (LOIs) signed with a Chinese travel agent and the Haikou tourism authority.

BUSINESS

Ad spending flat in 2026

Business, Kuakul Mornkum, Published on 02/12/2025

» Marketers are unlikely to increase their budgets next year, according to a survey by the Marketing Association of Thailand (MAT).

BUSINESS

Carabao Group set to produce Tsingtao beer

Business, Kuakul Mornkum, Published on 14/11/2025

» SET-listed Carabao Group Plc is preparing to produce Tsingtao beer as an original equipment manufacturer (OEM) in Thailand.

BUSINESS

Skincare sales booming as Thais prioritise health

Business, Kuakul Mornkum, Published on 11/11/2025

» The outlook for Thai skincare products remains positive as consumers increasingly prioritise their skin health.

BUSINESS

Trade show puts character market under the spotlight

Business, Kuakul Mornkum, Published on 06/11/2025

» The Digital Content Association of Thailand (DCAT) says Thai characters have strong growth potential and urges creators to quickly adapt to new trends in order to compete effectively with foreign-created characters.

BUSINESS

CP AXTRA launches tech and retail partnership with Chinese firm Cainiao

Business, Kuakul Mornkum, Published on 05/11/2025

» SET-listed CP AXTRA, an operator of Asia's leading wholesaler and retailer Makro and Lotus's, has entered into a strategic partnership with Cainiao, a global leader in e-commerce logistics under Alibaba Group, to co-develop advanced digital solutions that accelerate CP AXTRA's retail technology journey across Thailand and the Southeast Asian market.

BUSINESS

PepsiCo aligns with the times

Business, Kuakul Mornkum, Published on 27/10/2025

» Driving sustainable growth means more than increasing sales -- it's about improving lives throughout the product journey and offering customers better choices, guided by a clear vision.

BUSINESS

Pundit applauds 'Janey' strategies

Business, Kuakul Mornkum, Published on 18/10/2025

» The record-breaking live-streaming by Ratchanok "Janey" Suwannaket represents a good example of successful digital marketing that follows the "4 A's" of success, which refers to algorithm, attention, all together and audience collaboration, according to a marketing academic.