Showing 1 - 10 of 15
Exporting steamy soft power
Business, Kuakul Mornkum, Published on 10/11/2025
» Thailand has established itself as a leading exporter of boys' love (BL) and girls' love (GL) content, which is expanding to reach new audiences across the globe, including Asia, Latin America and Africa.
Economic woes hinder Thai cinema
Business, Kuakul Mornkum, Published on 07/08/2025
» Thailand's sluggish economy could impact how frequently audiences visit cinemas, according to leading Thai film studio GDH 559 Co Ltd.
Group urges better funding of libraries
Business, Kuakul Mornkum, Published on 20/03/2025
» The Publishers and Booksellers Association of Thailand (Pubat) has urged the government to enhance support for public libraries as a way to foster growth in the book industry.
Tiny uptick gauged for small appliances
Business, Kuakul Mornkum, Published on 24/02/2025
» The market for small electrical appliances is expected to post modest growth this year, according to Thai City Electric Co Ltd (TCE), the manufacturer and distributor of Sharp home appliances.
Single life dents romance outlays
Business, Kuakul Mornkum, Published on 13/02/2025
» Many Thais are choosing to remain single, which some attribute to new social values, a lack of financial readiness or simply mismatched expectations.
Sands shift for Thai drama productions
Business, Kuakul Mornkum, Published on 25/11/2024
» TV dramas and series are key creative industry products the Thai government plans to support based on their potential to enhance the country's economic development.
Economic recovery to boost books
Business, Kuakul Mornkum, Published on 20/11/2024
» The Thai publishing market looks promising in 2025 because of the local economic rebound, according to the Publishers and Booksellers Association of Thailand (Pubat).
A love affair intensifies
Business, Kuakul Mornkum, Published on 21/10/2024
» Since launching in 2014, the popularity and number of Thai LGBTQ+ TV shows depicting positive and diverse stories of male-male romance, known as Boys' Love (BL) or Y series, has increased, gaining momentum during the pandemic.
Thais take pride in local brands
Business, Kuakul Mornkum, Published on 07/09/2024
» The majority of Thais are willing to pay more to support local brands, as more than 90% feel proud seeing Thai brands in the international market, according to a survey by VML Thailand, a marketing and communications agency.
Teddy bear appeal
Business, Kuakul Mornkum, Published on 06/09/2024
» Apart from the functional aspect of products, consumers are largely influenced by emotional factors when making purchases, causing brands to strive to be relevant in consumers' minds.