Showing 1 - 10 of 12
Raise a glass to new alcohol laws
Business, Kuakul Mornkum, Published on 07/02/2026
» The Alcoholic Beverage Control Act of 2025, which took effect last November, has sparked confusion among stakeholders in the alcoholic beverage industry, including retailers and consumers. The Explainer intends to address some of the concerns.
Ad spending flat in 2026
Business, Kuakul Mornkum, Published on 02/12/2025
» Marketers are unlikely to increase their budgets next year, according to a survey by the Marketing Association of Thailand (MAT).
Carabao Group set to produce Tsingtao beer
Business, Kuakul Mornkum, Published on 14/11/2025
» SET-listed Carabao Group Plc is preparing to produce Tsingtao beer as an original equipment manufacturer (OEM) in Thailand.
New alcohol ad rules leave industry confused
Business, Kuakul Mornkum, Published on 15/09/2025
» Uncertainty surrounds the implementation of the new Alcoholic Beverage Control Act regarding the advertising rules for operators, with the details depending on upcoming ministerial notifications.
Act rejig to benefit small booze producers
Business, Kuakul Mornkum, Published on 25/03/2025
» The easing of restrictions on alcohol advertising would create greater opportunities for small alcohol producers, according to the Thai Alcohol Beverage Business Association (Tabba).
Restaurants back easing booze laws
Business, Kuakul Mornkum, Published on 14/02/2025
» Eateries support the government's review of the ban on alcohol sales in the afternoon as it could benefit restaurants and convenience stores, says the Thai Restaurant Association.
Association expects ad outlay to edge lower this year
Business, Kuakul Mornkum, Published on 09/01/2025
» The Marketing Association of Thailand (MAT) forecasts marketing spending to decrease by 0.41% this year due to gloomy economic prospects.
Chang expects beer sales to fizz in 2025, beating GDP
Business, Kuakul Mornkum, Published on 14/12/2024
» The Thai beer market is expected to grow at a rate surpassing the country's projected GDP growth in 2025, supported by government stimulus measures, a robust tourism sector and a wave of new product launches, says Chang International.
Sands shift for Thai drama productions
Business, Kuakul Mornkum, Published on 25/11/2024
» TV dramas and series are key creative industry products the Thai government plans to support based on their potential to enhance the country's economic development.
Marketers focus on affiliate content
Business, Kuakul Mornkum, Published on 04/11/2024
» As more consumers turn to e-commerce platforms, affiliated content strategies are projected to grow because they offer marketers a cost-effective way to promote their products online.