Showing 1 - 10 of 29
War to take toll on local marketing allocations
Kuakul Mornkum, Published on 07/03/2026
» Marketing spending is likely to decline further as geopolitical conflicts influence consumer sentiment, according to the Marketing Association of Thailand (MAT).
Gloomy outlook dampens prospects for eateries
Business, Kuakul Mornkum, Published on 08/01/2026
» The outlook for the restaurant industry in 2026 appears grim as there are no new positive factors. A Thai Michelin-starred chef urged restaurant operators to think carefully about business expansion.
Safety first for Chinese
Business, Kuakul Mornkum, Published on 24/12/2025
» Thai tourism started 2025 with a scandal as Chinese actor Wang Xing was abducted and taken to a scam centre in Myanmar, then an earthquake shook Bangkok, natural disasters persisted throughout the year, and a border skirmish between Thailand and Cambodia remains ongoing.
Night restaurants call for fair zoning
Business, Kuakul Mornkum, Published on 10/12/2025
» The Night Restaurant Business Trade Association has urged the government to establish clear and fair zoning regulations for entertainment venues, after recently taking the first step towards rescinding the regulation that prevents alcohol sales in the afternoon.
Restaurants voice concern over new alcohol law
Kuakul Mornkum, Published on 28/10/2025
» The Restaurant Association has raised concerns about the new Alcoholic Beverage Control Act (2025), which bans the consumption of alcoholic beverages in establishments during prohibited hours, as this will potentially impact the tourism industry.
Pundit applauds 'Janey' strategies
Business, Kuakul Mornkum, Published on 18/10/2025
» The record-breaking live-streaming by Ratchanok "Janey" Suwannaket represents a good example of successful digital marketing that follows the "4 A's" of success, which refers to algorithm, attention, all together and audience collaboration, according to a marketing academic.
Weak China market dents eatery sector
Business, Kuakul Mornkum, Published on 30/09/2025
» Restaurant operators don't expect the upcoming eight-day Chinese Golden Week to supercharge the industry's mood, as the number of Chinese customers might not reach as high a level as last year.
Confidence declines as foreigners avoid Thailand
Business, Kuakul Mornkum, Published on 29/09/2025
» The tourism confidence index for the third quarter of 2025 is grim after it dipped year-on-year, according to the Tourism Council of Thailand.
Tourist numbers tumble as Asian markets decline
Business, Kuakul Mornkum, Published on 24/09/2025
» The Tourism Authority of Thailand (TAT) expects the country to welcome 33.4 million foreign visitors this year, a 6% year-on-year decline attributed to contractions from the Southeast and East Asian markets.
Mall opens doors at Kingsquare project
Business, Kuakul Mornkum, Published on 28/08/2025
» Recognising the growth potential of the Rama III area, Saha Group has launched Kingsquare Community Mall as part of its Kingsquare mixed-use project.