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Pundit applauds 'Janey' strategies
Business, Kuakul Mornkum, Published on 18/10/2025
» The record-breaking live-streaming by Ratchanok "Janey" Suwannaket represents a good example of successful digital marketing that follows the "4 A's" of success, which refers to algorithm, attention, all together and audience collaboration, according to a marketing academic.
Event planners call for liberalisation of sector
Business, Kuakul Mornkum, Published on 22/11/2024
» As Thailand seeks to lift its economy through events to attract tourists and stimulate spending, the government is being urged to make event organising smoother for businesses.