Showing 1 - 3 of 3
Pundit applauds 'Janey' strategies
Business, Kuakul Mornkum, Published on 18/10/2025
» The record-breaking live-streaming by Ratchanok "Janey" Suwannaket represents a good example of successful digital marketing that follows the "4 A's" of success, which refers to algorithm, attention, all together and audience collaboration, according to a marketing academic.
CPN, allies sink B1bn into seasonal campaign
Business, Kuakul Mornkum, Published on 30/05/2025
» SET-listed retail and property developer Central Pattana (CPN) is joining hands with Central Group and partners to allot 1 billion baht for its "Summer Grand Sale 2025", a nationwide campaign aiming to increase mall traffic and spending during the low season, while strengthening Thailand's reputation as a global shopping destination.
Iconsiam unveils countdown details
Business, Kuakul Mornkum, Published on 15/11/2024
» Iconsiam is set to host the "Amazing Thailand Countdown 2025", featuring famous singer Lalisa headlining its New Year celebration.