Showing 1 - 8 of 8
Saudi tops list of 7 priority markets
Business, Molpasorn Shoowong, Published on 26/11/2025
» The Tourism and Sports Ministry is stepping up efforts to grow seven priority markets, particularly Saudi Arabia, which is showing strong growth, ahead of a planned meeting with Saudi tourism officials in the coming months.
SE Asian arrivals remain sluggish
Business, Molpasorn Shoowong, Published on 06/09/2025
» Demonstrations in Indonesia and a weakened Vietnamese dong could impact inbound arrivals to Thailand in the short term, though both markets are still projected to have high GDP growth and contain a large youth population deemed to have high potential.
Tourism goes green
Molpasorn Shoowong, Published on 24/03/2025
» Tourism is not only a major driver of Thailand’s economy, but also an avenue to transform the country into a sustainable destination for locals and visitors.
Chinese tourist flows to Thailand likely to stay flat
Business, Molpasorn Shoowong, Published on 17/12/2024
» The inbound Chinese market next year should remain flat and is unlikely to change much from 2024 with around 7-8 million arrivals, attributed to persistent economic challenges in China, including the impact of the incoming Trump administration's anticipated tariff hikes, according to the Association of Thai Travel Agents (Atta).
Central Retail Corporation to focus on public service campaigns rather than prices
Business, Molpasorn Shoowong, Published on 28/11/2024
» Central Retail Corporation (CRC) plans to allocate a higher marketing budget for equity and sustainable campaigns, shifting from price promotion, after its latest initiative raised more than 2.5 million baht for the Cardiac Children Foundation of Thailand.
Confidence craters in tourism sector
Business, Molpasorn Shoowong, Published on 10/10/2024
» The tourism confidence index in the third quarter plunged year-on-year and remained below the benchmark, hampered by sluggish spending from factory closures, unemployment, rising non-performing loans and severe flooding in both Thailand and abroad, according to the Tourism Council of Thailand (TCT).
TAT widens net in bid to capture more of the Chinese market
Business, Molpasorn Shoowong, Published on 01/08/2024
» With 8 million Chinese tourist arrivals projected for 2024, the Tourism Authority of Thailand (TAT) is diversifying its target to niche markets who still have plenty of purchasing power, including young travellers, small meeting groups, and caravan tours.
Call for new strategy to entice Chinese visitors
Business, Molpasorn Shoowong, Published on 23/11/2023
» Thailand needs to rejig its tourism strategy to reboot the Chinese market as arrivals from the mainland this year are projected to reach only 26.8% of the 2019 level, says a former governor of the Tourism Authority of Thailand (TAT).