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BUSINESS

Proposed tax on arrivals draws mixed reactions

Business, Molpasorn Shoowong, Published on 08/04/2026

» Tourism operators have expressed mixed views on the new government's plan to levy a 300‑baht tourism tax, as it may affect travel sentiment amid sluggish tourism caused by the Middle East crisis.

BUSINESS

Tourism stimulus eyed to address slowdown

Business, Molpasorn Shoowong, Published on 14/03/2026

» To mitigate the tourism impact from the Middle East conflict, the Tourism Authority of Thailand (TAT) plans to propose to the cabinet a stimulus measure for the short-haul and domestic markets, as well as setting up a "war room" in collaboration with private operators.

BUSINESS

Thai AirAsia pins growth hopes on China, long-haul markets

Business, Molpasorn Shoowong, Published on 26/02/2026

» Thai AirAsia (TAA) is targeting 6-9% year-on-year revenue growth in 2026, supported by 23.5 million passengers and an 85% load factor, assuming an optimistic tourism outlook.

BUSINESS

Tourism Authority of Thailand invests B30m to revamp app

Business, Molpasorn Shoowong, Published on 25/02/2026

» The Tourism Authority of Thailand (TAT) has invested 30 million baht to revamp its Amazing Thailand app to support seamless travel for inbound tourists, aiming to reach its goal of 3 trillion baht in tourism revenue this year.

BUSINESS

Tourism index dips in fourth quarter

Business, Molpasorn Shoowong, Published on 28/01/2026

» The tourism confidence index in the fourth quarter of 2025 dropped year-on-year, marking a sluggish recovery due to southern flooding, the Thailand-Cambodia border conflict and the strong baht, according to the Tourism Council of Thailand (TCT).

BUSINESS

IHG to add nearly 40 hotels to Thai portfolio in 3-5 years

Business, Molpasorn Shoowong, Published on 21/01/2026

» Thailand still has an undersupply of hotel rooms, according to international chain IHG Hotels & Resorts, which aims to add nearly 40 hotels here in 3-5 years, adding the next government should address the strong currency.

BUSINESS

Ruling on pilot training charges creates legal precedent

Business, Molpasorn Shoowong, Published on 07/01/2026

» Over a dozen student pilots won a lawsuit against Nok Air regarding a requirement for additional training charges outside a contract for co-pilot employment, while the Court of Justice ordered compensation of one-third of 32.5 million baht in total damages.

BUSINESS

Ministry to push forward steps to stimulate tourism

Business, Molpasorn Shoowong, Published on 13/12/2025

» The Tourism and Sports Ministry still plans to push forward two tourism stimulus measures and leave it to the caretaker administration to decide whether to continue them, while the private sector is more concerned with restoring flood-affected communities and maintaining peace along the Thai-Cambodian border.

BUSINESS

TAT forecasts cautious Father's Day holiday spending

Business, Molpasorn Shoowong, Published on 03/12/2025

» The surging cost of living, more outbound trips and the southern floods are expected to hamper domestic tourism during this week's Father's Day holiday, with 2.52 million trips estimated by the Tourism Authority of Thailand (TAT).

BUSINESS

Saudi tops list of 7 priority markets

Business, Molpasorn Shoowong, Published on 26/11/2025

» The Tourism and Sports Ministry is stepping up efforts to grow seven priority markets, particularly Saudi Arabia, which is showing strong growth, ahead of a planned meeting with Saudi tourism officials in the coming months.