Showing 1 - 10 of 71
Stronger baht hurts travel
Business, Molpasorn Shoowong, Published on 01/04/2026
» The tourism sector could lose 15-17% of revenue if the baht strengthens beyond 30 per US dollar, according to a former governor of the Tourism Authority of Thailand (TAT).
Tourism Authority of Thailand invests B30m to revamp app
Business, Molpasorn Shoowong, Published on 25/02/2026
» The Tourism Authority of Thailand (TAT) has invested 30 million baht to revamp its Amazing Thailand app to support seamless travel for inbound tourists, aiming to reach its goal of 3 trillion baht in tourism revenue this year.
Chinese target Thailand for New Year travel
Business, Molpasorn Shoowong, Published on 13/02/2026
» Thailand remains a top destination for Chinese travellers during the upcoming Lunar New Year, but tourism consultants said the country should still develop new attractions and experiences to compete with emerging markets.
Thailand Privilege Card vows to uphold strict screening
Business, Molpasorn Shoowong, Published on 17/01/2026
» Thailand Privilege Card (TPC) has pledged not to allow individuals with suspicious backgrounds or links to grey businesses to use its membership as a cover, and is preparing to discuss with the government ways to mitigate the impact of new tax measures on long-stay foreigners with overseas income.
Event organisers still buoyant
Business, Molpasorn Shoowong, Published on 05/01/2026
» Despite Vietnam's massive investment in new venue infrastructure, event organisers in Thailand remain confident the country can still compete for event and festival tourism, banking on a variety of venues and its ability to attract both high-spending attendees and repeat visitors.
UFO festival on Thailand tourism calendar in 2026
Business, Molpasorn Shoowong, Published on 25/12/2025
» The Tourism Authority of Thailand (TAT) has announced events to increase spending during the year-end and the first quarter next year, starting with “Amazing Thailand” Ambassador Lisa and a UFO festival, in a bid to increase international arrivals by at least 10% in 2026.
Hilton plans 12 Thailand properties
Business, Molpasorn Shoowong, Published on 23/12/2025
» Despite headwinds and rising competition leading to a 7% arrivals contraction, global hospitality operator Hilton still perceives Thai tourism as bullish in the long run, with 12 of 66 properties in its Southeast Asia pipeline planned for Thailand.
Tourist arrivals from Kazakhstan targeted for growth
Business, Molpasorn Shoowong, Published on 18/12/2025
» Despite a slowdown in visits by tourists from Kazakhstan, the Tourism Authority of Thailand (TAT) still targets at least 5% growth next year, coinciding with strong long-haul arrivals that already set a record high of 10 million this year.
Centara targets 15% revenue growth
Business, Molpasorn Shoowong, Published on 27/11/2025
» Despite a tourism contraction nationwide, Centara Hotels & Resorts (CHR) still expects a 5% year-on-year increase in revenue per available room (RevPar) in 2025, driven by the high season and strong arrivals from European and Indian markets.
Wellness tourism the way forward
Business, Molpasorn Shoowong, Published on 24/11/2025
» As the government promotes the wellness and medical tourism segment, the private sector is calling for eased regulations and a focus on well-being to position Thailand as a top destination for these services.