Showing 1 - 10 of 23
Tourism Authority of Thailand banking on Muay Thai Festival
Business, Molpasorn Shoowong, Published on 03/02/2026
» The Tourism Authority of Thailand (TAT) is optimistic about sports tourism growth this year as it hosts the Amazing Muay Thai Festival this week, expecting more than 18,000 visitors.
Event organisers still buoyant
Business, Molpasorn Shoowong, Published on 05/01/2026
» Despite Vietnam's massive investment in new venue infrastructure, event organisers in Thailand remain confident the country can still compete for event and festival tourism, banking on a variety of venues and its ability to attract both high-spending attendees and repeat visitors.
Army of Chinese travel agents en route to Thailand
Molpasorn Shoowong, Published on 22/05/2025
» Thailand’s tourism industry is preparing to welcome 500 Chinese travel agents and media members at the end of this month, hoping to revive a market that has plunged 32% compared with a year ago.
Central Retail Corporation to focus on public service campaigns rather than prices
Business, Molpasorn Shoowong, Published on 28/11/2024
» Central Retail Corporation (CRC) plans to allocate a higher marketing budget for equity and sustainable campaigns, shifting from price promotion, after its latest initiative raised more than 2.5 million baht for the Cardiac Children Foundation of Thailand.
Olympians to star in tourism campaigns
Molpasorn Shoowong, Published on 09/08/2024
» All Thai athletes competing in the Paris 2024 Olympic Games, including the medallists, will become sports tourism ambassadors to showcase their hometowns, both in key and second-tier provinces.
Art toy mascot seeks to entice China market
Business, Molpasorn Shoowong, Published on 02/07/2024
» A tourism campaign led by art toy mascot Labubu could help Thailand attract 8 million Chinese visitors and lure art toy lovers from around the world, as emerging home-grown mascot Butter Bear is the next tourism presenter, says the Tourism Authority of Thailand (TAT).
Concerts, events hold revenue promise
Business, Molpasorn Shoowong, Published on 08/04/2024
» With an ambitious target to secure 3.5 trillion baht in tourism revenue in 2025, the Pheu Thai-led government faces a tremendous challenge as revenue totalled 2.09 billion last year.
Travellers push up demand for rental residences
Business, Molpasorn Shoowong, Published on 05/03/2024
» Thailand can expect stronger demand for rental residences, especially from foreign expatriates or young workers who may not be able to afford to purchase a home, according to rental residence developer Homa.
Faith travel remains evergreen
Business, Molpasorn Shoowong, Published on 22/01/2024
» In the aftermath of the pandemic, faith tourism has emerged as a trend as more people seek peace of mind and motivation.
Em District posts growth at three malls
Business, Molpasorn Shoowong, Published on 11/01/2024
» Retail operator Em District is unfazed by the uncertain economy, posting growth from high-spending customers at its three malls during the final quarter of 2023.