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BUSINESS

Push for policy to lift competitiveness

Business, Molpasorn Shoowong, Published on 10/02/2026

» With the Bhumjaithai Party expected to lead the government for a full four-year term with a high degree of stability, tourism operators are urging the government to focus on long-term investment rather than short-term stimulus in order to compete with regional rivals such as Vietnam.

BUSINESS

Flooding forces Malaysians to cancel trips to Thailand

Business, Molpasorn Shoowong, Published on 25/11/2025

» Inbound trips from Malaysia to southern Thailand are expected to be completely cancelled this week due to severe flash floods, particularly in Hat Yai, according to the Tourism Authority of Thailand (TAT).

BUSINESS

Operators seek to build trust among travellers

Business, Molpasorn Shoowong, Published on 17/11/2025

» Tourism operators have launched the "Trusted Thailand" mark in an effort to restore confidence among travellers, while urging the government to prepare marketing campaigns ahead of Chinese New Year 2026 and address recurring issues such as the Thai-Cambodian border conflict.

BUSINESS

Rising aviation fees may hamper tourism

Business, Molpasorn Shoowong, Published on 20/10/2025

» Rising aviation service fees in Thailand, including airport charges and the proposed 300-baht tourism tax, could potentially hinder airlines already posting thin profit margins, derailing efforts to restore tourism to pre-pandemic levels, according to the International Air Transport Association (IATA).

BUSINESS

TAT hopeful major events can entice 12m foreign arrivals

Business, Molpasorn Shoowong, Published on 14/10/2025

» The government plans to attract 12 million foreign arrivals during its four-month tenure, driven by four events: the Amazing Marathon, Maha Loy Krathong 2025, Vijit Chao Phraya Light Festival and Amazing Thailand Countdown.

BUSINESS

Industry sees flaws in proposed Hotel Act changes

Molpasorn Shoowong, Published on 10/09/2025

» The Thai Hotels Association (THA) has expressed concern about attempts to revise the Hotel Act, saying any changes must ensure that tourist safety will not be compromised and shoddy operations will face consequences.

BUSINESS

Regaining a lucrative tourism market

Business, Molpasorn Shoowong, Published on 06/09/2025

» According to China Trading Desk, Chinese outbound tourists are estimated to reach 155 million this year, a full resumption compared with pre-pandemic levels.

BUSINESS

Strong fourth-quarter outlook for THAI

Business, Molpasorn Shoowong, Published on 04/09/2025

» The fourth-quarter outlook for Thai Airways (THAI) remains strong, with a load factor of more than 80% driven by both foreign demand and Thai tourists opting for Asian countries, as China and Japan have remained popular destinations all year.

BUSINESS

Call for action to boost weak travel industry

Business, Molpasorn Shoowong, Published on 28/08/2025

» Tourism operators and airlines are urging the government to restore border stability and improve confidence, as recent incidents have the potential to reduce the average occupancy rate in Thai hotels by more than 10% year-on-year.

BUSINESS

Tourism Authority of Thailand puts faith in Malaysian visitors despite forecast cut

Business, Molpasorn Shoowong, Published on 26/08/2025

» Despite the target for Malaysian tourists having been cut to 5 million this year, equivalent to the level seen in 2024, this market may reach the same number of arrivals as the Chinese as it is still unfazed by the situation along the border provinces.