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BUSINESS

Tourism Authority of Thailand invests B30m to revamp app

Business, Molpasorn Shoowong, Published on 25/02/2026

» The Tourism Authority of Thailand (TAT) has invested 30 million baht to revamp its Amazing Thailand app to support seamless travel for inbound tourists, aiming to reach its goal of 3 trillion baht in tourism revenue this year.

BUSINESS

TAT hopeful major events can entice 12m foreign arrivals

Business, Molpasorn Shoowong, Published on 14/10/2025

» The government plans to attract 12 million foreign arrivals during its four-month tenure, driven by four events: the Amazing Marathon, Maha Loy Krathong 2025, Vijit Chao Phraya Light Festival and Amazing Thailand Countdown.

BUSINESS

Trip.com says AI, adaptability key to industry's success

Business, Molpasorn Shoowong, Published on 28/08/2025

» Embracing artificial intelligence (AI) and adapting quickly to consumer demand is key to thriving in the evolving travel industry, says online travel agent Trip.com.

BUSINESS

Tourism operators banking on Jurassic movie lure

Business, Molpasorn Shoowong, Published on 10/02/2025

» Tourism operators are hopeful the new Jurassic franchise movie, which showcases southern Thailand's natural destinations, will attract tourists throughout the year, leading to calls for a management plan to brace for a visitor influx.

PROPERTY

Centara sinks B1.4bn into revamp of Pattaya resort

Molpasorn Shoowong, Published on 07/02/2025

» Centara Hotels and Resorts (CHR) has invested 1.4 billion baht to revamp Centara Grand Mirage Beach Resort Pattaya to capture premium guests and families, as it wants to expand water park-themed hotels labelled "Mirage" to new destinations.

BUSINESS

CPN banks on countdown activities

Business, Molpasorn Shoowong, Published on 04/12/2024

» Retail and property developer Central Pattana Plc (CPN) has invested 500 million baht in its New Year countdown events across 17 malls in 16 Thai provinces.

BUSINESS

Bookings at riverside hotels surge

Business, Molpasorn Shoowong, Published on 15/11/2024

» Hotels along the Chao Phraya River are expecting a significant uptick in bookings for December and the New Year celebration as tourism resumes and Thai K-pop star Lalisa is booked to perform at Iconsiam's countdown event.

BUSINESS

‘Winter Festivals’ to give tourism a lift

Molpasorn Shoowong, Published on 29/10/2024

» The “Winter Festivals”, a series of events during the last two months of the year, should accelerate annual tourism revenue to reach 2.78 trillion baht, short of the government’s target of 3 trillion for 2024.

BUSINESS

New platform to host Thai tourism services

Business, Molpasorn Shoowong, Published on 19/09/2024

» The Tourism and Sports Ministry has unveiled a new web portal connecting online services from the public sector, including the new electronic travel authorisation (ETA) system and the 300-baht fee collection from foreign tourists in the future.

BUSINESS

More man-made entertainment magnets in Thailand

Business, Molpasorn Shoowong, Published on 16/09/2024

» While Thailand is usually perceived as a "sea, sand and sun" destination, attracting new tourism markets by developing man-made attractions has piqued the interest of the private sector.