Showing 1 - 10 of 43
TAT banking on new campaigns
Business, Molpasorn Shoowong, Published on 13/01/2026
» The Tourism Authority of Thailand (TAT) targets restoring tourism revenue to 3 trillion baht this year from 36.7 million foreign visitors and 210 million domestic trips, looking to new festivals, expanded flight services and the global "Amazing Thailand Ambassador" campaign.
Hilton plans 12 Thailand properties
Business, Molpasorn Shoowong, Published on 23/12/2025
» Despite headwinds and rising competition leading to a 7% arrivals contraction, global hospitality operator Hilton still perceives Thai tourism as bullish in the long run, with 12 of 66 properties in its Southeast Asia pipeline planned for Thailand.
Phuket tourism ramps up sustainability drive
Business, Molpasorn Shoowong, Published on 24/11/2025
» The pandemic served as a catalyst for tourism operators to re-evaluate their sustainability strategies and implement new initiatives aimed at preserving natural resources and attractions, many of which showed signs of recovery due to periods of reduced tourist activity.
Galaxy advises big tourism swing
Business, Molpasorn Shoowong, Published on 24/10/2025
» Thailand should set an ambitious target of 45-60 million arrivals by the period of 2030 to 2035, pushing stakeholders to cooperate and keep pace with fast-growing Asia-Pacific tourism, says Galaxy Resorts Thailand.
Pop star Lisa appointed ‘Amazing Thailand Ambassador’
Molpasorn Shoowong, Published on 15/10/2025
» The Tourism Authority of Thailand (TAT) announced on Wednesday that pop singer Lalisa “Lisa” Manobal has agreed to serve as “Amazing Thailand Ambassador” for the next 12 months.
Phuket encouraged to seek special administrative status
Business, Molpasorn Shoowong, Published on 03/09/2025
» With the new Phuket governor scheduled to take over next month, the current governor is pushing for his successor to continue to support the proposal to make the island a special administrative zone with an annual budget of more than 10 billion baht.
PCL says business owners keen on hospitality investment
Business, Molpasorn Shoowong, Published on 06/08/2025
» More real estate business and other business owners are diversifying their portfolio to hospitality investment, hoping to generate recurring income from the growing tourism industry, says PCL Hospitality, a hospitality consultancy and management company.
Tourism body estimates revenue to miss B3tn target
Molpasorn Shoowong, Published on 14/07/2025
» The Tourism Authority of Thailand (TAT) estimates that tourism revenue this year will reach 2.87 trillion baht, a shortfall from the 3-trillion-baht target due to the sluggish Chinese market and global uncertainties, but it still anticipates 7% growth to 3 trillion baht in 2026.
Race to enroll illegal hotels in system
Business, Molpasorn Shoowong, Published on 14/07/2025
» Phuket's latest "field hospital" measure is expected to attract 20-50 illegal hotels to register in the system before a ministerial regulation expires next month, according to the Phuket Boutique Accommodation Consortium.
Airbus sees region as biofuel for aircraft hub
Business, Molpasorn Shoowong, Published on 14/05/2025
» Airbus is banking on Southeast Asia becoming the world's top producer of sustainable aviation fuel (SAF), while the Civil Aviation Authority of Thailand (CAAT) plans to mandate 1% SAF usage for European routes starting in the fourth quarter.