Showing 1 - 10 of 14
Tourism Authority of Thailand banking on Muay Thai Festival
Business, Molpasorn Shoowong, Published on 03/02/2026
» The Tourism Authority of Thailand (TAT) is optimistic about sports tourism growth this year as it hosts the Amazing Muay Thai Festival this week, expecting more than 18,000 visitors.
Event organisers still buoyant
Business, Molpasorn Shoowong, Published on 05/01/2026
» Despite Vietnam's massive investment in new venue infrastructure, event organisers in Thailand remain confident the country can still compete for event and festival tourism, banking on a variety of venues and its ability to attract both high-spending attendees and repeat visitors.
Thailand eyes Chinese tourism market
Business, Molpasorn Shoowong, Published on 23/12/2025
» As political tensions continue to divert Chinese tourists from Japan to other countries, Thai tourism operators are urging authorities to take a more aggressive approach in attracting this market, reinforcing safety perceptions to compete with other Asia-Pacific nations targeting tourists from the mainland.
Centara targets 15% revenue growth
Business, Molpasorn Shoowong, Published on 27/11/2025
» Despite a tourism contraction nationwide, Centara Hotels & Resorts (CHR) still expects a 5% year-on-year increase in revenue per available room (RevPar) in 2025, driven by the high season and strong arrivals from European and Indian markets.
Pop star Lisa appointed ‘Amazing Thailand Ambassador’
Molpasorn Shoowong, Published on 15/10/2025
» The Tourism Authority of Thailand (TAT) announced on Wednesday that pop singer Lalisa “Lisa” Manobal has agreed to serve as “Amazing Thailand Ambassador” for the next 12 months.
Forward bookings dip amid border row
Business, Molpasorn Shoowong, Published on 07/08/2025
» Foreign forward bookings for Thailand have started to feel the pinch due to the Thai-Cambodian border tensions, according to the Tourism Authority of Thailand (TAT), while Chanthaburi tourism operators reported cancellations from foreign tourists for the remainder of the year.
AWC calls for action on tourism
Business, Molpasorn Shoowong, Published on 12/05/2025
» SET-listed Asset World Corp (AWC) has urged the government to swiftly restore tourism confidence and promote new attractions to lure high-spending visitors.
Minister eyes F1 race in Bangkok
Molpasorn Shoowong, Published on 04/10/2024
» The tourism and sports minister has vowed to bring a Formula 1 (F1) street race to Bangkok, aiming to confirm the event by the end of this year.
Olympians to star in tourism campaigns
Molpasorn Shoowong, Published on 09/08/2024
» All Thai athletes competing in the Paris 2024 Olympic Games, including the medallists, will become sports tourism ambassadors to showcase their hometowns, both in key and second-tier provinces.
Concerts, events hold revenue promise
Business, Molpasorn Shoowong, Published on 08/04/2024
» With an ambitious target to secure 3.5 trillion baht in tourism revenue in 2025, the Pheu Thai-led government faces a tremendous challenge as revenue totalled 2.09 billion last year.