Showing 1 - 10 of 22
Event organisers still buoyant
Business, Molpasorn Shoowong, Published on 05/01/2026
» Despite Vietnam's massive investment in new venue infrastructure, event organisers in Thailand remain confident the country can still compete for event and festival tourism, banking on a variety of venues and its ability to attract both high-spending attendees and repeat visitors.
Thailand eyes Chinese tourism market
Business, Molpasorn Shoowong, Published on 23/12/2025
» As political tensions continue to divert Chinese tourists from Japan to other countries, Thai tourism operators are urging authorities to take a more aggressive approach in attracting this market, reinforcing safety perceptions to compete with other Asia-Pacific nations targeting tourists from the mainland.
Tourism ministry seeks B240m Songkran budget
Business, Molpasorn Shoowong, Published on 27/02/2025
» The Tourism and Sports Ministry is proposing a 240-million-baht budget to the cabinet for holding Songkran celebrations in April, aiming to generate 40-50 billion baht in revenue based on a 10-20% uptick from 1.5 million visitors last year.
Tourism trade needs additional attractions
Business, Molpasorn Shoowong, Published on 23/12/2024
» With Japan's popularity surpassing Thailand due to its weak currency and readiness to accommodate independent tourists, tourism operators are urging the Thai government to focus on adding new attractions and drive supply quality to draw 40 million tourists.
Sukosol expects full recovery this year
Business, Molpasorn Shoowong, Published on 06/12/2024
» Sukosol Group expects a full recovery from the pandemic this year thanks to robust tourism, especially in the luxury sector, while the group says its The Siam hotel brand is expanding to Chiang Mai in 2027.
Thailand promotes sustainable city exploration on foot
Business, Molpasorn Shoowong, Published on 29/07/2024
» Tourism is a service sector driven by people's proclivity to travel and their consumption habits while travelling. Strolling through a town or city to explore the local attractions and features has become a popular activity among tourists seeking to gain in-depth knowledge about local neighbourhoods.
Full belly, happy traveller
Business, Molpasorn Shoowong, Published on 17/06/2024
» From jasmine rice to Pad Thai noodles and spicy tom yum soups, Thailand is renowned for its robust agricultural and food products, making it a major exporter worldwide.
Ministry prioritises upgrade of tourism
Business, Molpasorn Shoowong, Published on 31/05/2024
» Thailand still has weaknesses in infrastructure and services, as destinations have not developed to keep pace with demand, though the government has pledged to improve the nation's ranking in the tourism development index during its four-year term.
Initiative attempts to raise festival standards
Business, Molpasorn Shoowong, Published on 15/04/2024
» Thailand's soft power committee is aiming to upgrade traditional events to become world-class festivals across all of the country's 77 provinces based on dedicated research and through festival organisation training.
Concerts, events hold revenue promise
Business, Molpasorn Shoowong, Published on 08/04/2024
» With an ambitious target to secure 3.5 trillion baht in tourism revenue in 2025, the Pheu Thai-led government faces a tremendous challenge as revenue totalled 2.09 billion last year.