Showing 1 - 10 of 20
Thai AirAsia pins growth hopes on China, long-haul markets
Business, Molpasorn Shoowong, Published on 26/02/2026
» Thai AirAsia (TAA) is targeting 6-9% year-on-year revenue growth in 2026, supported by 23.5 million passengers and an 85% load factor, assuming an optimistic tourism outlook.
Tourism Authority of Thailand banking on Muay Thai Festival
Business, Molpasorn Shoowong, Published on 03/02/2026
» The Tourism Authority of Thailand (TAT) is optimistic about sports tourism growth this year as it hosts the Amazing Muay Thai Festival this week, expecting more than 18,000 visitors.
Regaining a lucrative tourism market
Business, Molpasorn Shoowong, Published on 06/09/2025
» According to China Trading Desk, Chinese outbound tourists are estimated to reach 155 million this year, a full resumption compared with pre-pandemic levels.
Trip.com says AI, adaptability key to industry's success
Business, Molpasorn Shoowong, Published on 28/08/2025
» Embracing artificial intelligence (AI) and adapting quickly to consumer demand is key to thriving in the evolving travel industry, says online travel agent Trip.com.
TAT sees hope in winter flight prospects
Business, Molpasorn Shoowong, Published on 05/08/2025
» The 1-million target set for the Middle East and African markets this year remains challenging due to geopolitical conflicts, but Thailand still has opportunities from new flight openings this winter, according to the Tourism Authority of Thailand (TAT).
Chinese arrivals to dip below 5m
Business, Molpasorn Shoowong, Published on 26/07/2025
» Despite flight subsidies and incentive group stimulus, the number of Chinese tourist arrivals this year is expected to plunge below 5 million, significantly lower than the 6.7 million recorded last year, according to the Tourism Authority of Thailand (TAT).
Central Retail Corporation to focus on public service campaigns rather than prices
Business, Molpasorn Shoowong, Published on 28/11/2024
» Central Retail Corporation (CRC) plans to allocate a higher marketing budget for equity and sustainable campaigns, shifting from price promotion, after its latest initiative raised more than 2.5 million baht for the Cardiac Children Foundation of Thailand.
Tourism Authority of Thailand taps high-end European market
Business, Molpasorn Shoowong, Published on 12/11/2024
» The Tourism Authority of Thailand (TAT) is capturing the high-end European market by partnering with luxury brands to produce city guidebooks in order to maximise tourism revenue to reach the new upgraded target in 2025.
Tax proposal gains support
Business, Molpasorn Shoowong, Published on 25/09/2024
» Tourism operators in Pattaya support the tourism and sports minister's plan to provide proper welfare for businesses there if they register in the tax system, as these efforts could help reduce crime and bribery.
TAT widens net in bid to capture more of the Chinese market
Business, Molpasorn Shoowong, Published on 01/08/2024
» With 8 million Chinese tourist arrivals projected for 2024, the Tourism Authority of Thailand (TAT) is diversifying its target to niche markets who still have plenty of purchasing power, including young travellers, small meeting groups, and caravan tours.