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Search Result for “brand launch”

Showing 1 - 10 of 140

BUSINESS

Push for policy to lift competitiveness

Business, Molpasorn Shoowong, Published on 10/02/2026

» With the Bhumjaithai Party expected to lead the government for a full four-year term with a high degree of stability, tourism operators are urging the government to focus on long-term investment rather than short-term stimulus in order to compete with regional rivals such as Vietnam.

BUSINESS

Bureau seeks 10% growth for exhibitions market

Business, Molpasorn Shoowong, Published on 07/02/2026

» Amid economic uncertainty, the Thailand Convention and Exhibition Bureau (TCEB) targets 10% growth for the Mice (meetings, incentives, conventions and exhibitions) segment this year, with 163 billion baht in revenue and 29.4 million participants.

PROPERTY

Sena puts focus on affordable housing

Molpasorn Shoowong, Published on 29/01/2026

» SET-listed Sena Development plans to launch eight new projects this year worth 10.7 billion baht, six of which are in the affordable segment priced 1-2.5 million baht per unit, as the company wants to be the leader for affordable houses for new buyers via its rent-to-own strategy.

BUSINESS

UFO festival on Thailand tourism calendar in 2026

Business, Molpasorn Shoowong, Published on 25/12/2025

» The Tourism Authority of Thailand (TAT) has announced events to increase spending during the year-end and the first quarter next year, starting with “Amazing Thailand” Ambassador Lisa and a UFO festival, in a bid to increase international arrivals by at least 10% in 2026.

BUSINESS

Thailand eyes Chinese tourism market

Business, Molpasorn Shoowong, Published on 23/12/2025

» As political tensions continue to divert Chinese tourists from Japan to other countries, Thai tourism operators are urging authorities to take a more aggressive approach in attracting this market, reinforcing safety perceptions to compete with other Asia-Pacific nations targeting tourists from the mainland.

BUSINESS

European bonanza projected

Business, Molpasorn Shoowong, Published on 01/12/2025

» The Tourism Authority of Thailand (TAT) expects European arrivals to hit a record high of more than 8.8 million next year, driven by new direct flights attributed to its airline strategy.

BUSINESS

Stagnant tourism hits Onyx revenue

Business, Molpasorn Shoowong, Published on 28/11/2025

» Onyx Hospitality reported flat revenue per available room (RevPar) in Thailand due to sluggish tourism, prompting the company to delay launching funding for its real estate investment trust (REIT) until next year.

BUSINESS

Centara targets 15% revenue growth

Business, Molpasorn Shoowong, Published on 27/11/2025

» Despite a tourism contraction nationwide, Centara Hotels & Resorts (CHR) still expects a 5% year-on-year increase in revenue per available room (RevPar) in 2025, driven by the high season and strong arrivals from European and Indian markets.

SUSTAINABILITY

Phuket tourism ramps up sustainability drive

Business, Molpasorn Shoowong, Published on 24/11/2025

» The pandemic served as a catalyst for tourism operators to re-evaluate their sustainability strategies and implement new initiatives aimed at preserving natural resources and attractions, many of which showed signs of recovery due to periods of reduced tourist activity.

BUSINESS

Vietjet becomes 1st low-cost Thai airline to use green fuel

Business, Molpasorn Shoowong, Published on 07/11/2025

» Vietjet Thailand has become the first low-cost Thai carrier to operate flights with a 1% blend of sustainable aviation fuel (SAF), while it awaits the delivery of more fuel-efficient Boeing 737-8 jets delayed due to the US government shutdown.