Showing 1 - 10 of 21
Malls bet big on New Year blowout
Business, Molpasorn Shoowong, Published on 19/12/2025
» Large malls are ramping up investments in New Year countdown events across Bangkok and nationwide to spur year-end spending among locals and foreign tourists, with leading players Central Pattana Plc (CPN) and The Mall Group aiming to attract a combined audience of 1.6 million at their flagship celebrations.
Minister urged to up marketing spend to lure more visitors
Business, Molpasorn Shoowong, Published on 01/10/2025
» The Association of Thai Travel Agents (Atta) wants the new tourism and sports minister to increase funding for marketing, incentives and chartered flights so that Thailand can compete with neighbouring countries and attract at least 35.5 million foreign tourists.
Tourism Authority of Thailand puts faith in Malaysian visitors despite forecast cut
Business, Molpasorn Shoowong, Published on 26/08/2025
» Despite the target for Malaysian tourists having been cut to 5 million this year, equivalent to the level seen in 2024, this market may reach the same number of arrivals as the Chinese as it is still unfazed by the situation along the border provinces.
Panel calls for new tourism investment
Business, Molpasorn Shoowong, Published on 17/07/2025
» Thai tourism should not underestimate rivals in the region, notably Vietnam, which are investing heavily in tourism infrastructure such as high-speed rail as well as new attractions and hotels, said the subcommittee of the National Soft Power Strategy Committee.
Iconsiam preps B65m Songkran fete
Business, Molpasorn Shoowong, Published on 29/03/2025
» Iconsiam Co, the operator of Iconsiam mall, is preparing to lift tourism spending and visitor numbers, allocating 65 million baht for a Songkran celebration next month.
Centre Point Group to upgrade four hotels
Business, Molpasorn Shoowong, Published on 21/02/2025
» Centre Point Group, a hospitality subsidiary of SET-listed developer Quality Houses, plans to upgrade its four hotels in Bangkok to the premium segment within three years.
Korat hopes Unesco sites will spur visitor numbers
Business, Molpasorn Shoowong, Published on 02/01/2025
» A sluggish economy and disputes over the planned transformation of land in Wang Nam Khieo district led tourism in Nakhon Ratchasima to grow at a slower rate than expected in 2024, according to Jim Thompson Farm.
Thailand's tourism authority banking on 4 niche markets in 2025
Business, Molpasorn Shoowong, Published on 11/12/2024
» The Tourism Authority of Thailand (TAT) has targeted four niche markets for next year: wellness, luxury experience, sports tourism and honeymoons.
CPN banks on countdown activities
Business, Molpasorn Shoowong, Published on 04/12/2024
» Retail and property developer Central Pattana Plc (CPN) has invested 500 million baht in its New Year countdown events across 17 malls in 16 Thai provinces.
Central Retail Corporation to focus on public service campaigns rather than prices
Business, Molpasorn Shoowong, Published on 28/11/2024
» Central Retail Corporation (CRC) plans to allocate a higher marketing budget for equity and sustainable campaigns, shifting from price promotion, after its latest initiative raised more than 2.5 million baht for the Cardiac Children Foundation of Thailand.