Showing 1 - 10 of 23
Pattaya banking on Chinese New Year boost
Business, Molpasorn Shoowong, Published on 11/02/2026
» With Chinese New Year approaching next week, Pattaya tourism operators expect similar conditions as last year, though Chiang Mai predicts a surge from Chinese‑speaking markets.
TAT banking on new campaigns
Business, Molpasorn Shoowong, Published on 13/01/2026
» The Tourism Authority of Thailand (TAT) targets restoring tourism revenue to 3 trillion baht this year from 36.7 million foreign visitors and 210 million domestic trips, looking to new festivals, expanded flight services and the global "Amazing Thailand Ambassador" campaign.
Tourism still a stalled engine
Business, Molpasorn Shoowong, Published on 29/12/2025
» In 2025, the Thai tourism industry faced its first contraction since the pandemic, with several setbacks consistently hampering tourist confidence.
Operators seek to build trust among travellers
Business, Molpasorn Shoowong, Published on 17/11/2025
» Tourism operators have launched the "Trusted Thailand" mark in an effort to restore confidence among travellers, while urging the government to prepare marketing campaigns ahead of Chinese New Year 2026 and address recurring issues such as the Thai-Cambodian border conflict.
US visitors to Thailand likely to increase this year
Business, Molpasorn Shoowong, Published on 28/10/2025
» Thailand expects nearly 1.2 million tourists from the US next year, continuing a record-breaking trend for the market, which has been boosted by more flights including the return of United Airlines to Bangkok after an 11-year absence.
Tourism operators jittery over cyber scams
Business, Molpasorn Shoowong, Published on 21/10/2025
» Tourism operators are urging the government to intensify efforts against transnational cyber scams based in Cambodia, including travel screening for foreigners potentially lured into scam compounds, as South Korea's crackdown on the industry is deterring its citizens from visiting Southeast Asia.
Pop star Lisa appointed ‘Amazing Thailand Ambassador’
Molpasorn Shoowong, Published on 15/10/2025
» The Tourism Authority of Thailand (TAT) announced on Wednesday that pop singer Lalisa “Lisa” Manobal has agreed to serve as “Amazing Thailand Ambassador” for the next 12 months.
Roadshow aims to bolster Taiwanese arrivals in 2025
Business, Molpasorn Shoowong, Published on 26/09/2025
» The Association of Thai Travel Agents (Atta) held a travel roadshow in Taiwan on Thursday, aiming to increase Taiwanese arrivals to 1 million this year.
Pattaya touts red-light zone
Molpasorn Shoowong, Published on 15/09/2025
» In light of the recent BBC Three documentary focusing on the “dark side” of Thailand, Pattaya tourism operators have urged the government to solve persistent negative issues such as fraud, the decriminalisation of sex workers, and regulation of cannabis.
Regaining a lucrative tourism market
Business, Molpasorn Shoowong, Published on 06/09/2025
» According to China Trading Desk, Chinese outbound tourists are estimated to reach 155 million this year, a full resumption compared with pre-pandemic levels.