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BUSINESS

Japan remains a favourite among Thai travellers

Business, Narumon Kasemsuk, Published on 21/01/2026

» After securing more than 40 million foreign arrivals for the first time in 2025, Japan is expected to continue attracting Thai travellers this year despite a possible three‑fold increase in the departure tax to ¥3,000, though high airfares remain a factor to monitor.

BUSINESS

Booming baht scares off Japan

Business, Narumon Kasemsuk, Published on 06/10/2025

» Baht appreciation against a weakening yen has influenced travel spending between Thailand and Japan this year.

BUSINESS

Early birds to benefit most from planned tourism subsidies

Narumon Kasemsuk, Published on 03/07/2025

» The 750-million-baht subsidy for airlines and tour groups to stimulate the tourism industry will be distributed on a first-come, first-served basis, aiming to generate 33.5 billion baht in revenue, according to the Tourism Authority of Thailand (TAT).

BUSINESS

Thais display demand to book air tickets online

Business, Narumon Kasemsuk, Published on 16/10/2023

» Despite a slow resumption of seat capacity, most Thai travellers still sought air tickets on online platforms, while bookings to Thailand gained following the pandemic, according to online travel agents.

BUSINESS

TAT gimmick rides on 26 influencers

Business, Narumon Kasemsuk, Published on 17/12/2021

» The Tourism Authority of Thailand (TAT) is planning a massive marketing campaign engaging 26 global and regional influencers to promote the country's reopening, including Thai-British Formula One driver Alex Albon among the candidates.