Showing 1 - 10 of 26
Poland leads Central Europe thrust
Business, Narumon Kasemsuk, Published on 19/03/2026
» With global travel in turmoil due to operational disruptions in Middle Eastern aviation hubs, a new direct flight from Europe to Thailand is set to launch, paving the way for Thai tourism in the economically promising Central European region for the first time in decades.
Long-haul arrivals a rare bright spot in Thai tourism market
Narumon Kasemsuk, Published on 10/10/2025
» Travellers to Thailand from long-haul markets are poised to help offset sluggish Asian arrivals this year, with seat bookings through the end of March already up more than 10% from the same period a year earlier, say tourism officials.
Wooing Vietnamese visitors gets trickier
Business, Narumon Kasemsuk, Published on 07/08/2025
» While tourism in Vietnam is booming, Thailand is facing challenges in attracting Vietnamese tourists as Vietnam's carriers have relocated aircraft from their fleets to serve the domestic tourism industry, according to the Tourism Authority of Thailand (TAT).
Tourism revival goes into reverse
Business, Narumon Kasemsuk, Published on 21/07/2025
» Over the past three years, Thai tourism has been struggling to regain the peak it once reached prior to the pandemic, while neighbouring countries Malaysia and Vietnam have already surpassed their performance in 2019, recording 37 million and 17 million tourist arrivals, respectively.
AirAsia flights to China face cuts amid sluggish demand
Business, Narumon Kasemsuk, Published on 09/05/2025
» AirAsia is considering reducing flights from Thailand to China by at least 15% to cope with the Chinese market slowdown, while it encourages the Thai government to maximise tax refund privileges for tourists to urgently stimulate spending.
Japanese visitors remain uncertain
Business, Narumon Kasemsuk, Published on 02/10/2024
» The recent appreciation of the baht and severe flooding have become crucial factors for the tourism industry for the rest of this year, with the high season approaching quickly.
Figuring out how to entice the Chinese
Business, Narumon Kasemsuk, Published on 20/09/2023
» China lifted strict travel restrictions more than eight months ago, but the number of visitors to Thailand still lags the previous pace.
Thai hotel bookings surge thanks to government agencies
Business, Narumon Kasemsuk, Published on 07/09/2023
» Hotels have started to record an uptick in bookings from government agencies that have to use their fiscal 2023 budget before the deadline at the end of September, though reservations for China's national holiday in October remain weak.
Tourism sector demands more help
Business, Narumon Kasemsuk, Published on 30/08/2023
» The sluggish economies in China and Japan as well as an unequal tourism recovery that favours large operators are seen as the the most critical challenges for the new government by tourism operators.
TAT banking on e-visas
Business, Narumon Kasemsuk, Published on 05/10/2022
» With Malaysian tourists becoming the first source market to reach 1 million and reopening of more countries in sight, Thai tourism could realise an even stronger rebound among the Asian market if e-visas are adopted and international flights resume, according to the Tourism Authority of Thailand (TAT).