Showing 1 - 10 of 30
Report: Thai hotel rates increased 3% in 2025
Business, Narumon Kasemsuk, Published on 12/02/2026
» The average daily rate for hotels in Thailand surged by 3% last year to 4,984 baht and they recorded a longer average length of stay, with Booking.com, Agoda, and direct hotel bookings generating the most revenue, according to SiteMinder.
Former tourism boss touts measures for 2026 comeback
Business, Narumon Kasemsuk, Published on 22/10/2025
» Despite a tourism downturn this year, Thailand should not lose its grip on promoting the markets next year, as the government should quickly fix perceptions concerning the lack of safety by revamping its image to resemble a trusted destination and by partnering with airlines to maintain seats and affordable airfares, in order to increase revenue by 8% to 1.63 trillion baht as targeted.
Trade exhibition outlook to hinge on economic progress
Business, Narumon Kasemsuk, Published on 22/08/2025
» Trade exhibitions in Thailand this year are expected to grow at the same slow pace as the country's GDP, while the large US tariff rate for transshipment of Chinese products has begun to impact manufacturers in that nation, who are refraining from hosting trade events in Southeast Asia.
Tour firm seeks to restore China market
Business, Narumon Kasemsuk, Published on 11/06/2025
» With Chinese arrivals plummeting by 32.7% in the first five months, a major Chinese travel agency has proposed strategies to weather the crisis of confidence in Thailand and China's economic slowdown, while emphasising that casinos may not be the right solution to restore this market.
Hoteliers take a chance with price fluctuation
Business, Narumon Kasemsuk, Published on 03/05/2025
» Room rates surged during the recent tourism high season, sparking criticism among some travellers who viewed Thai hotels as being more expensive than those in neighbouring countries.
Operators scrutinise new Provincial Administrative Organization chiefs
Business, Narumon Kasemsuk, Published on 31/01/2025
» With Provincial Administrative Organization (PAO) elections being held nationwide on Saturday, tourism operators hope the new PAO chiefs can integrate their development plans with public tourism agencies to tackle ongoing issues.
Koreans on course to be No.1 visitors to Chiang Mai in 2025
Business, Narumon Kasemsuk, Published on 28/01/2025
» The South Korean market might knock the Chinese off the top spot for arrivals in Chiang Mai this year, thanks to an uptick in direct flights and cool winter weather, according to the Tourism Authority of Thailand (TAT).
Marriott expands apartment offerings
Business, Narumon Kasemsuk, Published on 04/10/2024
» Marriott Executive Apartments has added two properties in the untapped South Sukhumvit area, targeting both long-stay and daily leisure guests as the first five-star international brand in the neighbourhood.
Domestic tourism receipts set to fall short of B1tn target
Business, Narumon Kasemsuk, Published on 24/09/2024
» Domestic tourism is on course to reach 200 million trips this year, but revenue is expected to reach just 965 billion, falling short of the target of 1 trillion baht, while the private sector has called for the promotion of second-tier cities in the form of a loyalty programme.
Knowing how to draw a crowd
Business, Narumon Kasemsuk, Published on 22/08/2024
» Among international entertainment events in Thailand, fan meetings are some of the most successful, consistently drawing a considerable volume of attendees and attracting organisers to create more events to tap the burgeoning market.