Showing 1 - 10 of 46
World Cup set to provide major economic boost
Business, Narumon Kasemsuk, Published on 24/12/2025
» Among the world's largest events, the Fifa World Cup attracts a massive global audience, extending far beyond the 48 countries competing for the trophy.
Tourism revival goes into reverse
Business, Narumon Kasemsuk, Published on 21/07/2025
» Over the past three years, Thai tourism has been struggling to regain the peak it once reached prior to the pandemic, while neighbouring countries Malaysia and Vietnam have already surpassed their performance in 2019, recording 37 million and 17 million tourist arrivals, respectively.
New minimum wage to lead to hotel layoffs
Business, Narumon Kasemsuk, Published on 24/06/2025
» Large-scale layoffs in the hotel sector could be seen during this low season if the government agrees to raise the minimum wage to 400 baht from next week as planned, while the Thai Hotels Association (THA) has submitted a petition to the prime minister, asking for the policy to be cancelled.
Tour firm seeks to restore China market
Business, Narumon Kasemsuk, Published on 11/06/2025
» With Chinese arrivals plummeting by 32.7% in the first five months, a major Chinese travel agency has proposed strategies to weather the crisis of confidence in Thailand and China's economic slowdown, while emphasising that casinos may not be the right solution to restore this market.
Hoteliers take a chance with price fluctuation
Business, Narumon Kasemsuk, Published on 03/05/2025
» Room rates surged during the recent tourism high season, sparking criticism among some travellers who viewed Thai hotels as being more expensive than those in neighbouring countries.
Domestic tourism subsidy faces delay
Narumon Kasemsuk, Published on 25/04/2025
» The Ministry of Tourism and Sports has assured hotel operators that the government will not cancel the 3.5-billion-baht subsidy scheme for domestic tourists during the low season, though the project will be delayed a month.
Phuket hotels see solid high season
Business, Narumon Kasemsuk, Published on 25/03/2025
» Despite a sharp decline in Chinese arrivals flying direct to Phuket, hotels in the island could still record a solid high season for January and February with a 92% occupancy rate and average room rate surging 15% to 5,557 baht.
Asia Hotel upgrades to meet market challenges
Business, Narumon Kasemsuk, Published on 13/03/2025
» With five-star room rates in the city centre dramatically surging, the locally managed Asia Hotel Bangkok still relies on an affordable pricing strategy to maintain healthy occupancy amid intense competition.
Foreign arrivals poised to grow 5% in February to 3.5m
Business, Narumon Kasemsuk, Published on 12/02/2025
» Thailand is expected to welcome 3.5 million foreign tourist arrivals in February, a 5% increase year-on-year, with all major markets surging between 2% and 20%, except the Chinese market, which is on course to plummet by 7% due to safety concerns, according to the Tourism Authority of Thailand (TAT).
Hoteliers decry use of illicit foreign entities
Business, Narumon Kasemsuk, Published on 13/11/2024
» The widespread use of Thai nominees by foreign businesses in Thailand is a growing concern among hoteliers, who fear that low prices and quality could destroy the tourism reputation of the country, according to the Thai Hotels Association's (THA) monthly sentiment index.