Showing 1 - 10 of 59
Report: Thai hotel rates increased 3% in 2025
Business, Narumon Kasemsuk, Published on 12/02/2026
» The average daily rate for hotels in Thailand surged by 3% last year to 4,984 baht and they recorded a longer average length of stay, with Booking.com, Agoda, and direct hotel bookings generating the most revenue, according to SiteMinder.
Chiang Mai tourism in flux
Business, Narumon Kasemsuk, Published on 09/02/2026
» Chiang Mai, once dominated by Chinese visitors, has gradually changed as the foreign market diversifies, with more arrivals from South Korea and Japan, as well as a notable resurgence of long‑haul tourists.
Traffic seen as a challenge for Tomorrowland Thailand
Narumon Kasemsuk, Published on 07/01/2026
» Tomorrowland, one of the world’s largest electronic dance music festivals, has confirmed its first full-scale Asian edition will be staged in Pattaya, under a five-year plan expected to generate at least 20 billion baht for the local economy.
Phuket arrivals prove to be resilient
Business, Narumon Kasemsuk, Published on 12/11/2025
» A mix of Asian and European markets has helped Phuket outpace the rest of the country in terms of tourism recovery, with arrivals during the first 10 months up year-on-year, while hotels have maintained room rates and occupancy during the current high season.
Former tourism boss touts measures for 2026 comeback
Business, Narumon Kasemsuk, Published on 22/10/2025
» Despite a tourism downturn this year, Thailand should not lose its grip on promoting the markets next year, as the government should quickly fix perceptions concerning the lack of safety by revamping its image to resemble a trusted destination and by partnering with airlines to maintain seats and affordable airfares, in order to increase revenue by 8% to 1.63 trillion baht as targeted.
Israel-Iran war starting to hit tourism to Thailand
Narumon Kasemsuk, Published on 17/06/2025
» The Israel-Iran war is expected to affect five of Thailand’s tourism markets, which might plunge by 50%, while visits from the Middle East to Phuket have already started to decline due to airspace closures.
The lowdown on long-stay visas
Business, Narumon Kasemsuk, Published on 01/03/2025
» Online debate over granting 60-day visa exemptions for tourists has intensified, fuelled by a string of incidents involving condos in Bangkok being illegally rented out on a daily basis, specifically targeting tourists.
Trump tariffs put tourism on edge
Business, Narumon Kasemsuk, Published on 20/02/2025
» Uncertainty over the Chinese market and the effect of US President Donald Trump's policies are the most critical factors for the tourism industry in the first half, as airlines and hoteliers consider market trends after the high season.
Shizuoka to share hot spring prowess
Business, Narumon Kasemsuk, Published on 01/02/2025
» The Tourism and Sports Ministry has signed a memorandum of understanding with Shizuoka Prefecture, hoping to borrow expertise from Japan to develop hot springs in Thailand and exchange tourists between the countries.
Japan, China still tops for Thai travellers
Business, Narumon Kasemsuk, Published on 29/01/2025
» Despite surging costs, Japan and China are expected to remain the top destinations for outbound Thai travellers this year, with at least 2.5 million flocking to those countries thanks to visa exemptions, weak currencies and various tourism products.