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BUSINESS

Report: Thai hotel rates increased 3% in 2025

Business, Narumon Kasemsuk, Published on 12/02/2026

» The average daily rate for hotels in Thailand surged by 3% last year to 4,984 baht and they recorded a longer average length of stay, with Booking.com, Agoda, and direct hotel bookings generating the most revenue, according to SiteMinder.

BUSINESS

Chiang Mai tourism in flux

Business, Narumon Kasemsuk, Published on 09/02/2026

» Chiang Mai, once dominated by Chinese visitors, has gradually changed as the foreign market diversifies, with more arrivals from South Korea and Japan, as well as a notable resurgence of long‑haul tourists.

BUSINESS

Parties vow to ban sales of cannabis

Business, Narumon Kasemsuk, Published on 15/01/2026

» Three political parties -- the People's Party, Democrat and Pheu Thai -- have pledged to put cannabis back on the narcotics list and allow its use only for approved medical purposes, while operators urged the future administration to eliminate foreign businesses using nominees and unfair competition from illegal businesses.

BUSINESS

Trat tourism set for revival as UK ends travel ban

Business, Narumon Kasemsuk, Published on 08/11/2025

» The UK has lifted its travel advisory against non-essential trips to Trat, allowing tourism operators to receive more bookings, but they criticised a government move to subsidise tour groups in the provinces that border Cambodia.

BUSINESS

New Year countdown events on track

Narumon Kasemsuk, Published on 30/10/2025

» Thailand’s New Year countdown events will continue as usual, but the iconic fireworks show usually staged at Wat Arun in Bangkok will move to the northern province of Phayao in an effort to promote second-tier destinations, according to the Tourism Authority of Thailand (TAT).

BUSINESS

Former tourism boss touts measures for 2026 comeback

Business, Narumon Kasemsuk, Published on 22/10/2025

» Despite a tourism downturn this year, Thailand should not lose its grip on promoting the markets next year, as the government should quickly fix perceptions concerning the lack of safety by revamping its image to resemble a trusted destination and by partnering with airlines to maintain seats and affordable airfares, in order to increase revenue by 8% to 1.63 trillion baht as targeted.

BUSINESS

Cambodian visitor numbers down 48% since border clash

Narumon Kasemsuk, Published on 20/06/2025

» The number of Cambodian tourists visiting Thailand has plunged by 48% this month due to border closures, weakening a market that has slowed since last year, though Thai AirAsia reports a strong load factor on flights from Bangkok to Cambodia.

BUSINESS

Bonanza likely if booze curbs lifted, says industry group

Narumon Kasemsuk, Published on 20/02/2025

» Lifting the ban on afternoon alcohol sales in Thailand could help bring another 50-100 billion baht into the economy, particularly from foreign tourists, say industry executives.

BUSINESS

Unpacking the foreign pilot row

Business, Narumon Kasemsuk, Published on 26/09/2024

» The Thai aviation industry has recently been overwhelmed by discussions concerning a proposed changing of the rules to allow foreign pilots to fly domestic routes, which is surprising given that this type of work at present is protected for Thai nationals.

BUSINESS

China market on the up as Korea loses its allure

Business, Narumon Kasemsuk, Published on 02/08/2024

» The decline in the outbound market to South Korea for seven consecutive months has been substituted with a growing number of trips to China, which also offers a free-visa scheme, and solid demand for Japan.