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BUSINESS

Tourism's 2-speed economy

Business, Narumon Kasemsuk, Published on 18/02/2026

» Tourism is a key industry for Thailand, but over the past decade it has faced a critical challenge: income disparity, with a sharp divide between a handful of major destinations and second-tier locations.

BUSINESS

Tourism Authority of Thailand to press on with free tickets

Business, Narumon Kasemsuk, Published on 05/09/2025

» Though the 200,000 free domestic flight tickets scheme is still awaiting cabinet approval, the Tourism Authority of Thailand (TAT) has pledged to continue promoting the scheme even if the government changes.

BUSINESS

Tourism seen taking a hit if border conflict persists

Business, Narumon Kasemsuk, Published on 25/07/2025

» Tourism operators in the Northeast are worried that the Thailand-Cambodia border clashes might heavily impact the industry if it cannot be resolved within 3-7 days, as both local and foreign tourists would avoid travelling to nearby provinces.

BUSINESS

B3.5bn tourism stimulus budget being revised

Narumon Kasemsuk, Published on 06/05/2025

» The Tourism Authority of Thailand (TAT) is adjusting its proposed stimulus budget of 3.5 billion baht, with plans to add subsidies for chartered flights from China and promotional campaigns for global online travel agents, in addition to the domestic co-payment scheme.

BUSINESS

Trump tariffs put tourism on edge

Business, Narumon Kasemsuk, Published on 20/02/2025

» Uncertainty over the Chinese market and the effect of US President Donald Trump's policies are the most critical factors for the tourism industry in the first half, as airlines and hoteliers consider market trends after the high season.

BUSINESS

Japan, China still tops for Thai travellers

Business, Narumon Kasemsuk, Published on 29/01/2025

» Despite surging costs, Japan and China are expected to remain the top destinations for outbound Thai travellers this year, with at least 2.5 million flocking to those countries thanks to visa exemptions, weak currencies and various tourism products.

BUSINESS

Hotel occupancy rate in Chiang Mai down 30%

Business, Narumon Kasemsuk, Published on 08/10/2024

» Hotels in Chiang Mai saw the average occupancy rate decline by 30% over a three-day period of severe floods covering Oct 4-6, which heavily impacted 1,500-2,000 rooms in the province.

BUSINESS

Hotel operators keen on reviving co-payment scheme

Business, Narumon Kasemsuk, Published on 20/09/2024

» Hotel operators have applauded the idea of reviving the co-payment scheme for hotel expenses as it could help encourage domestic purchasing, while related stakeholders raised concerns over 1,400 unresolved fraud cases from previous phases of the scheme.

BUSINESS

Unravelling the allure of Japan to Thais

Business, Narumon Kasemsuk, Published on 12/09/2024

» The number of tourist arrivals to Japan this year consistently hit record highs, with more than 3 million visitors to the country per month from March to July.

BUSINESS

Knowing how to draw a crowd

Business, Narumon Kasemsuk, Published on 22/08/2024

» Among international entertainment events in Thailand, fan meetings are some of the most successful, consistently drawing a considerable volume of attendees and attracting organisers to create more events to tap the burgeoning market.