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BUSINESS

Tourism's 2-speed economy

Business, Narumon Kasemsuk, Published on 18/02/2026

» Tourism is a key industry for Thailand, but over the past decade it has faced a critical challenge: income disparity, with a sharp divide between a handful of major destinations and second-tier locations.

BUSINESS

Chiang Mai tourism in flux

Business, Narumon Kasemsuk, Published on 09/02/2026

» Chiang Mai, once dominated by Chinese visitors, has gradually changed as the foreign market diversifies, with more arrivals from South Korea and Japan, as well as a notable resurgence of long‑haul tourists.

BUSINESS

World Cup set to provide major economic boost

Business, Narumon Kasemsuk, Published on 24/12/2025

» Among the world's largest events, the Fifa World Cup attracts a massive global audience, extending far beyond the 48 countries competing for the trophy.

BUSINESS

Hat Yai needs 1-2 months to rebuild

Business, Narumon Kasemsuk, Published on 17/12/2025

» Tourism in Hat Yai requires at least 1-2 months for full restoration, while the main source market of Malaysia could decrease as much as 55% in December, resulting in a full-year decline of 11%, according to the Tourism Authority of Thailand (TAT).

BUSINESS

Nok Air to expand after red flag lifted

Business, Narumon Kasemsuk, Published on 02/12/2025

» Nok Air expects to fix the red flag issued by the Civil Aviation Authority of Thailand (CAAT) within this year, expanding international flights and adding frequencies to domestic routes, with a goal to exit the rehabilitation plan by 2028.

BUSINESS

Golden Week arrivals set to sink to 200,000

Business, Narumon Kasemsuk, Published on 01/10/2025

» Thailand is expected to welcome 200,000 Chinese tourists during the Chinese eight-day Golden Week holiday, a 24% year-on-year decrease, with revenue projected to drop 17% to 9.1 billion baht despite growth in outbound travel from mainland China.

BUSINESS

Tourism Authority of Thailand to press on with free tickets

Business, Narumon Kasemsuk, Published on 05/09/2025

» Though the 200,000 free domestic flight tickets scheme is still awaiting cabinet approval, the Tourism Authority of Thailand (TAT) has pledged to continue promoting the scheme even if the government changes.

BUSINESS

Wooing Vietnamese visitors gets trickier

Business, Narumon Kasemsuk, Published on 07/08/2025

» While tourism in Vietnam is booming, Thailand is facing challenges in attracting Vietnamese tourists as Vietnam's carriers have relocated aircraft from their fleets to serve the domestic tourism industry, according to the Tourism Authority of Thailand (TAT).

BUSINESS

Cambodian visitor numbers down 48% since border clash

Narumon Kasemsuk, Published on 20/06/2025

» The number of Cambodian tourists visiting Thailand has plunged by 48% this month due to border closures, weakening a market that has slowed since last year, though Thai AirAsia reports a strong load factor on flights from Bangkok to Cambodia.

BUSINESS

Tour firm seeks to restore China market

Business, Narumon Kasemsuk, Published on 11/06/2025

» With Chinese arrivals plummeting by 32.7% in the first five months, a major Chinese travel agency has proposed strategies to weather the crisis of confidence in Thailand and China's economic slowdown, while emphasising that casinos may not be the right solution to restore this market.