Showing 1 - 10 of 91
War unlikely to dent Songkran revenue
Business, Narumon Kasemsuk, Published on 26/03/2026
» The Tourism Authority of Thailand (TAT) remains confident about its projection of 6% revenue growth tallying 30 billion baht during the Songkran holiday this year, mainly driven by Asian markets.
Hotels slash rates to lure Songkran market
Business, Narumon Kasemsuk, Published on 24/03/2026
» Concerned by a nosedive in European arrivals and low confidence due to fuel shortages among local travellers, hotel operators have started to offer discounts of 20-40% to attract tourists during the upcoming Songkran holiday.
Poland leads Central Europe thrust
Business, Narumon Kasemsuk, Published on 19/03/2026
» With global travel in turmoil due to operational disruptions in Middle Eastern aviation hubs, a new direct flight from Europe to Thailand is set to launch, paving the way for Thai tourism in the economically promising Central European region for the first time in decades.
Thai travel agents pessimistic about long-haul rmarket recovery
Narumon Kasemsuk, Published on 10/03/2026
» Thailand’s tourism industry is struggling with the sudden impact from the Middle East conflict on long‑haul travel, with weekly arrivals down 13% due to flight disruptions.
Too soon to predict China tourism rebound
Business, Narumon Kasemsuk, Published on 28/02/2026
» Despite early signs of a rebound in Chinese arrivals during the first two months, the Tourism Authority of Thailand (TAT) is downplaying expectations for a strong recovery, preferring to wait until May to assess whether demand has stabilised.
Chiang Mai tourism in flux
Business, Narumon Kasemsuk, Published on 09/02/2026
» Chiang Mai, once dominated by Chinese visitors, has gradually changed as the foreign market diversifies, with more arrivals from South Korea and Japan, as well as a notable resurgence of long‑haul tourists.
Traffic seen as a challenge for Tomorrowland Thailand
Narumon Kasemsuk, Published on 07/01/2026
» Tomorrowland, one of the world’s largest electronic dance music festivals, has confirmed its first full-scale Asian edition will be staged in Pattaya, under a five-year plan expected to generate at least 20 billion baht for the local economy.
Phuket arrivals prove to be resilient
Business, Narumon Kasemsuk, Published on 12/11/2025
» A mix of Asian and European markets has helped Phuket outpace the rest of the country in terms of tourism recovery, with arrivals during the first 10 months up year-on-year, while hotels have maintained room rates and occupancy during the current high season.
New Year countdown events on track
Narumon Kasemsuk, Published on 30/10/2025
» Thailand’s New Year countdown events will continue as usual, but the iconic fireworks show usually staged at Wat Arun in Bangkok will move to the northern province of Phayao in an effort to promote second-tier destinations, according to the Tourism Authority of Thailand (TAT).
Long-haul arrivals a rare bright spot in Thai tourism market
Narumon Kasemsuk, Published on 10/10/2025
» Travellers to Thailand from long-haul markets are poised to help offset sluggish Asian arrivals this year, with seat bookings through the end of March already up more than 10% from the same period a year earlier, say tourism officials.