Showing 1 - 10 of 106
China remains highest-spending arrivals market
Business, Narumon Kasemsuk, Published on 16/12/2025
» Despite the Chinese market contributing only 14% of tourism arrivals, their spending remained the highest and helped distribute income more widely, while the tourism sector is urged to adapt to challenges expected to persist into next year.
China remains highest-spending arrivals market
Narumon Kasemsuk, Published on 15/12/2025
» Despite the Chinese market contributing only 14% of tourism arrivals, their spending remained the highest and helped distribute income more widely, while the tourism sector is urged to adapt to challenges expected to persist into next year.
Former tourism boss touts measures for 2026 comeback
Business, Narumon Kasemsuk, Published on 22/10/2025
» Despite a tourism downturn this year, Thailand should not lose its grip on promoting the markets next year, as the government should quickly fix perceptions concerning the lack of safety by revamping its image to resemble a trusted destination and by partnering with airlines to maintain seats and affordable airfares, in order to increase revenue by 8% to 1.63 trillion baht as targeted.
Tourism revival goes into reverse
Business, Narumon Kasemsuk, Published on 21/07/2025
» Over the past three years, Thai tourism has been struggling to regain the peak it once reached prior to the pandemic, while neighbouring countries Malaysia and Vietnam have already surpassed their performance in 2019, recording 37 million and 17 million tourist arrivals, respectively.
Tourism reform call as foreign arrivals in Thailand plunge
Business, Narumon Kasemsuk, Published on 16/05/2025
» Thailand needs to urgently address the freefall in foreign arrivals, which is more pronounced this quarter among both leisure and corporate travellers, by reforming the sector and creating new destinations, according to a former head of the Tourism Authority of Thailand (TAT).
Elite Card price to be increased by 50%
Business, Narumon Kasemsuk, Published on 31/08/2023
» Thailand Elite Card is preparing to raise its minimum membership price by 50% to 900,000 baht, from 600,000 baht, as the company attempts to ramp up annual revenue to 8 billion baht, according to Thailand Privilege Card Co (TPC), the operator of the card.
Low-cost carriers ramp up China flights
Business, Narumon Kasemsuk, Published on 27/07/2023
» Low-cost airlines are ramping up flights to China, although capacity continues to lag the level recorded prior to the pandemic, while the Tourism Authority of Thailand (TAT) doesn't wish to rush into using a visa fee waiver scheme to attract more foreign tourists.
Country records first tourism deficit with Japan
Business, Narumon Kasemsuk, Published on 25/07/2023
» Thailand saw a tourism deficit with Japan for the first time during the first half of 2023, as the number of Thais heading to Japan exceeded inbound Japanese visitors to Thailand.
Russian arrivals start to decline in June
Business, Narumon Kasemsuk, Published on 28/06/2023
» The flow of Russian tourists started to slow before the mutiny in Moscow last weekend, but more long-stay travellers might flock to Thailand if the political tension escalates, according to the Association of Thai Travel Agents (Atta).
Tourism authority sets out plans for Thai tourism growth
Business, Narumon Kasemsuk, Published on 09/06/2023
» The Tourism Authority of Thailand (TAT) has unveiled its direction for fiscal 2024 with a budget of 5 billion baht aiming to grow off-peak customers, increase spending per trip by 7%, and distribute income to a greater variety of destinations.