Showing 1 - 10 of 110
Thai AirAsia to revamp flights to Seoul from May
Business, Narumon Kasemsuk, Published on 24/02/2026
» Thai AirAsia will replace Thai AirAsia X in operating direct flights to Seoul from May 1, and aims to increase its domestic market share to 45% from 40% this year, despite intense competition from other low‑cost carriers that are aggressively expanding their fleets.
Tourism's 2-speed economy
Business, Narumon Kasemsuk, Published on 18/02/2026
» Tourism is a key industry for Thailand, but over the past decade it has faced a critical challenge: income disparity, with a sharp divide between a handful of major destinations and second-tier locations.
Chiang Mai tourism in flux
Business, Narumon Kasemsuk, Published on 09/02/2026
» Chiang Mai, once dominated by Chinese visitors, has gradually changed as the foreign market diversifies, with more arrivals from South Korea and Japan, as well as a notable resurgence of long‑haul tourists.
Traffic seen as a challenge for Tomorrowland Thailand
Narumon Kasemsuk, Published on 07/01/2026
» Tomorrowland, one of the world’s largest electronic dance music festivals, has confirmed its first full-scale Asian edition will be staged in Pattaya, under a five-year plan expected to generate at least 20 billion baht for the local economy.
Chiang Mai guesthouses pivot to long-haul markets
Business, Narumon Kasemsuk, Published on 20/12/2025
» Tourism in Chiang Mai could reap benefits from robust long-haul markets, while the segment is expected to continue growing next year as LOT Polish Airlines became the latest carrier to confirm a new scheduled flight to Bangkok.
Unpacking the tourism tax
Business, Narumon Kasemsuk, Published on 08/11/2025
» While the cabinet approved the National Tourism Policy Committee's proposal to collect a tourism tax from inbound travellers in February 2023, the programme has still not been implemented.
New Year countdown events on track
Narumon Kasemsuk, Published on 30/10/2025
» Thailand’s New Year countdown events will continue as usual, but the iconic fireworks show usually staged at Wat Arun in Bangkok will move to the northern province of Phayao in an effort to promote second-tier destinations, according to the Tourism Authority of Thailand (TAT).
China ousts Japan in outbound market
Business, Narumon Kasemsuk, Published on 13/08/2025
» Forward bookings by outbound tourists for the upcoming high season remain strongly supported by Chinese tour packages, attributed to lower costs of 30-50% compared with trips to Japan, which recorded a decline for the first time in June.
B1.7bn co-payment scheme encounters inauspicious start
Business, Narumon Kasemsuk, Published on 02/07/2025
» Hotel operators are enmeshed in the slow approval process for the first phase of the 1.7-billion-baht co-payment scheme, while some online travel agents (OTAs) have started to offer even lower prices than the government's subsidy scheme.
New minimum wage to lead to hotel layoffs
Business, Narumon Kasemsuk, Published on 24/06/2025
» Large-scale layoffs in the hotel sector could be seen during this low season if the government agrees to raise the minimum wage to 400 baht from next week as planned, while the Thai Hotels Association (THA) has submitted a petition to the prime minister, asking for the policy to be cancelled.